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Ho Chi Minh City, Vietnam

Ho Chi Minh City, Vietnam

- Design, plan, and prioritize all the tasks/ activities within the managed campaigns.- The setup and optimization of Facebook ads, Google Ads and other Media campaigns to the highest standard & constantly improving for better results. - Organize post-campaign data and insight into compelling wrap up reporting and presentations. - Assist Performance Marketing team with trending and optimization analysis and providing insight.

Ho Chi Minh

Facebook Ads- Planning, development, and execution 6 projects from start to finish, including implementating, testing, and executing, keeping the project on schedule- Teamlead a small project with from 2-3 collaboration to achieve sales.- Manage budget, supervise search operation, bid optimization and has decreased 50% cost.- Track, analyze performance, report and optimize.- Running 2 billion VND budget/year and managed to deliver 3x+ ROAS. Especially, Black Friday campaign has managed to deliver 5x+ ROAS with 3 billion revenuesSEO SPECIALIST- Managed search engine audit documents on client websites and make recommendations.- Generated a 200% traffic to the website in 6 month and increasing total sale by 50%- Positioned website in a competitive niche at top 5 for 150+ high volume keywords- Communication with team and management on project development, timelines, and results- Web Analytics: analysis of traffic report using Google Analytics Tool to understand the effectiveness of the keywords being used and to measure the usefulness of the off-page optimization.- Increased organic traffic with 43% and reduced bounce rate with 22%- Write paid search copy, ensuring brand guidelines met, for new ads and continually test and optimize existing adson campaign results- Have a working knowledge in HTML, Wordpress

Vietnam

- Managed all digital activities including SEO, website management, social media channel, video content and online advertising.- Executed paid social campaigns across networks such as Facebook, Instagram, and Google to increase lead generation.- Supporting resolve customer service issues in collaboration with Client Services staff.- Track, analyze performance, report and optimize.