Turning problems into solutions by keeping up the cycle of product continuous discovery and delivery and the balance between product, business and experience.• As Product Designer, I have implemented the company's first User Experience Research process, ideating the first MVP at the company based on research and analysis of the User Journey, resulting in greater assertiveness and a 20% speed gain in the development cycle.• I have ideated the Beam LIVE Theme (Design System)… Show more Turning problems into solutions by keeping up the cycle of product continuous discovery and delivery and the balance between product, business and experience.• As Product Designer, I have implemented the company's first User Experience Research process, ideating the first MVP at the company based on research and analysis of the User Journey, resulting in greater assertiveness and a 20% speed gain in the development cycle.• I have ideated the Beam LIVE Theme (Design System), strategically adapting the B2C Design System to the B2B format. In addition, I componentized and documented the Design System, conducting workshops about design tokens and foundations, which accelerated the Quality Assurance stage by 75%, as reported by the Head of Design System.• Through a strategic analysis of the feasibility of refactoring an internal product, I could identify business opportunities and plan the repositioining of the product, resulting in improvements in experience, task time and MVP roadmap definition.• In order to help other teams, I developed the "Product Discovery and UX Research toolkit", a comprehensive process guide with templates, guidelines and essential to advanced tools for implementing the process in projects, considering factors such as time and risk management, currently used by various teams in the company. Show less

From discovery to delivery, I work through all the product development process, since the understanding of the problem, its validation, roadmap definition and prioritization till wireframes and hand-off to development.• User Experience Research (based on Design Thinking as a process);• Interview, briefing and alignment with users, stakeholders and client;• Personas and User Journey;• Low and high fidelity wireframes and prototype;• Mockups;• Hand-off to Dev;•… Show more From discovery to delivery, I work through all the product development process, since the understanding of the problem, its validation, roadmap definition and prioritization till wireframes and hand-off to development.• User Experience Research (based on Design Thinking as a process);• Interview, briefing and alignment with users, stakeholders and client;• Personas and User Journey;• Low and high fidelity wireframes and prototype;• Mockups;• Hand-off to Dev;• Team work with PM, PO, Data Analysts and Developers;• Product Continuous Improvement. Show less

• UX/UI Design Aplicativos, sites e landing pages;• Marketing & Digital Marketing• Social Media Design• Media Offline• Facebook Ads

Key Account ManagementSocial Media ManagementTrade Marketing ExecutiveWeekly and Monthly Reports

Trade Marketing ExecutiveInternal MarketingSocial Media ManagementWeekly and Monthly Reports