Art Director
CurrentOrchestrated the creation of visually stunning and customer engaging marketing campaigns for a family-owned, psychological testing brand.Collaborated with cross-functional teams to develop and implement creative solutions that aligned with business goals, consistently delivering projects on time and within budget.Led the design and execution of a comprehensive brand guide to establish brand consistency and increase recognition.Currently ensuring brand consistent visual… Show more Orchestrated the creation of visually stunning and customer engaging marketing campaigns for a family-owned, psychological testing brand.Collaborated with cross-functional teams to develop and implement creative solutions that aligned with business goals, consistently delivering projects on time and within budget.Led the design and execution of a comprehensive brand guide to establish brand consistency and increase recognition.Currently ensuring brand consistent visual representation across all marketing channels during the ongoing implementation of the refreshed brand.Actively mentor and foster development of creative team members.Produced six corporate catalogs (168+ and 192+ pages). Currently evolving catalog to an engaging, content-based consumer touchpoint.Increased departmental organization and efficacy by structuring internal server, establishing a file naming nomenclature, and streamlining the uploading process. Show less