Product development lover, graduated in Fashion Design with more than 8 years of experience in fashion market. The beginning of my fashion career was with footwear and, in that moment, I fell in love by this profession. In my journey, I worked in big companies with very different costumer profiles. This brought to me big challenges that turned into skills and expertise to create products for a range of audience and segment (women and kids footwear, bags and leather accessories). I'm always looking for innovation in product development with focus on the costumer. In these years, I acquired great experience in trend and behavior research and analysis. I believe it’s the foundation and most important part of the collection building process. I’m specialist designer with know-how of the entire product development process (research, color chart, moodboard, creation, surfaces, categorization by price range and fashion level, sales tracking and quality control).