Alexander L. Email & Phone Number

MFC Games leads the evolution in next-gen iGaming and mobile gaming, offering truly social experiences.

CA

VAFF envisions a world where North American Asian actors and filmmakers have the resources and opportunities to shape mainstream culture positively. We are dedicated to promoting and celebrating Asian culture and identity in film, helping Asian creators authentically express themselves on screen. Through our annual film festival and other programs in.

Occam is an effective and experienced team of tech designers, growth marketers, engineers, and business development professionals that work to keep your projects and milestones on goal.

Vancouver, British Columbia, CA

Popcorn is a national award-winning digital marketing and public relations (PR) agency based in Vancouver and Toronto, serving tech companies, businesses and brands across North America (Canada and US), Europe, Asia, and Australia.

San Francisco, CA, US

Reforge is the world's leading career development platform for top-tier professionals in tech.

New York, NY, US

Associate Instructor at Brainstation, teaching Search Engine Marketing (SEM) strategy, including how to drive web traffic and build lead generation campaigns, create and measure targeted SEM ad campaigns to drive funnel traffic and ROI optimization to ensure maximum returns on investment.

Vancouver, CA

• Working with startups and tech-driven companies to ideate and execute on new product marketing and growth initiatives.-- STELLARES.AI --
• Traction tested and built new earned and owned user acquisition channels from scratch; drove +50% user growth MoM.
• Ran and A/B tested new ad copy and creatives on Google Adwords and Reddit; lowered CPA by 25% while increasing qualified leads by 130%.
• Developed and A/B tested email campaigns to increase user onboarding and product engagement rates.-- ISM San Francisco --
• Built Facebook Chatbot Messenger re-engagement campaigns to help grow CLV by 10%.
• Developed partnership strategy with media publications, fashion bloggers and social media KOLs to help grow top-of-funnel traffic and top performing paid affiliates.-- Stimpacks --

Vancouver, British Columbia, CA

• Initiated scaling of company email, CRM strategy and operations to help reach company goal of 4x targeted leads.
• Revamped corporate branding, messaging and positioning across all marketing channels.
• Managed and led all digital communications and content to Vistara HNWI investors and growth-stage technology portfolio companies.

Fullstack Marketing Ninja is a podcast dedicated to keeping marketers and business professionals at the top of their game. This includes best practices and bleeding-edge tactics used by the best marketers across Asia and beyond. We focus on actionable insights – information marketers can learn and use in their lives to produce results right away.

Kowloon Tong, Kowloon, HK

• Led and managed a regional team of 11 to achieve regional 3X annual revenue growth target.
• Created and executed on go-to-market plans and collaborated with design and engineering teams on product launch campaigns to drive rapid market expansion into 3 new markets.
• Led regional ASO / CRO to achieve a 122% increase in app download conversions in 6 months.
• Analyzed CRM data trends to optimise CRM strategy, increasing customer retention by 20%.

Hong Kong, Hong Kong, HK

• Clients: Brand USA, Bank of East Asia, Gravitas, Purecomm, Bolei Digital
• Developed brand, PR and communication plans, calendars and roadmaps for clients.
• Helped clients implement and execute on growth tactics and strategies to achieve target KPIs.
• Conducted market research and created strategic product communication and go-to-market plans.

• First startup hire; built all marketing channels from scratch.
• Built customer traction to reach 100K USD in revenue in 6 months.
• Led PR and SEO to position Lamplight as a top analytics startup by reputation and search in 1 year.

New York, NY, US

• Clients: IBM Global, Lenovo, American Express, Nestlé
• Managed F500 client relationships and annual budgets of 5M USD.
• Coordinated product, media and vendor teams to produce time-sensitive global advertising campaigns.
• Produced award-winning creative and copy across outdoor, email, social, website and mobile.

Master Of Management, International Business

Growth & Product Marketing

International Business Exchange, Marketing

Bmus (Hons), Classical Guitar, Recording And Music Production

Mandarin