As a member of the product design team at Kohl's I assist in the transformation of Kohl's into a product organization. My responsibilities involve embedding with cross functional teams, facilitating design workshops and prioritization session, working with stakeholders such as VP's and Product Leaders to identify objectives, goals, strategies and measures for domains and their products.Domains:Enterprise Credit and Customer ServiceOmni-fulfillment and BOPISSupply Chain Distribution

• Teamed with CX to develop the portal consolidation effort to streamline and modernize registration and login across portals utilizing disparate credential requirements and databases. Identified MVP approach as well as long term solutions for an ideal user experience. • Mapped system architecture and created user flows for features where no previous documentation existed.• Conducted user interviews and generated personas to ground business needs in solving user problems. • Led innovation efforts with developers to create a chat bot mvp to reduce call center load and provide self-service users with greater autonomy in finding solutions to their questions. • Worked with product owners to prioritize new features and enhancements for claims searching in the provider portal.• Created interactive prototypes for user testing with the goal of being as real as the expected user experience as possible to emphasize the efficiency of micro transactions. • Utilized Qualtrics, Google analytics, and logrocket to gain insights into user behavior and validate business needs. • Teamed with leadership to identify UX roles and responsibilities as we developed a road map for increasing Omni-channel UX maturity. • Facilitated design sprints with cross-functional teams.

EasyOdds• Translated enterprise-level odds comparison website re-design into an OS/Android application with a strong focus on usability. • Solved challenges translating website functionality into mobile constraints and limitations. • Integrated user feedback and business requirements into ongoing product experience updates through client presentations. StarXstream• Designed and project managed on-demand video content solution for StarXstream. • Collaborated with product managers, engineers, and cross-functional stakeholders to understand requirements, develop product strategy, and provide creative solutions. • Worked closely with lead designer from conception to early implementation: implementing visual design elements across multiple pages, daily check-ins and tracking of day-to-day creative progress to drive clarity between the design and production team to work around limitations and technology constraints involving VOD integration. • Platform and Client was acquired by Twitch based on our deliverable.

Mobile first web and graphic design services focusing on bringing Growth Driven Design and Lean UX/Customer Empathy to businesses. Beginning with a minimum viable product and leveraging user data via applications like HotJar and HubSpot, design decisions are made based on data and metrics. 2013 - prize box - Customer discovert and research2012 - sage camp - flyers, branding, and marketing2010 - baba kabob truck - website and marketing2011 - chutney marys - website and marketing2010 - windy city pizza - branding anf marketing2009 - AK comics - American branding and art direction2008 - Zuda comics - art direction, marketing, and branding for submitted titles. 2004 - 2007 trade dress, flyers, brochures, web ads• Graphic design• Web design• UX/UI design• SEO/analytics• Design Thinking• Growth-Driven Design• Interaction Design• HTML/CSS frameworks• Wire Framing• Mock-up Building• Storyboarding• Script-Writing• Conceptualization• Public Speaking• Project management• Marketing campaigns