We're responsible for creating the context in which people make decisions. It's far from advertising at its core. It's sort of mixing marketing with behavioural economics by focusing on the Nudge theory. We believe that nudges organize decisions. Decisions habitually create experiences that take hold of the brain and provoke heuristics. Therefore, nudging is way powerful and different to a typical conventional approach. Instead of instructing and directing people, nudges produce options for helpful voluntary change.

A decade of experience has shown us that tech has the potential to play a crucial role in addressing some of the greatest social challenges we face today. If we’re merely passive consumers of tech, we have no control over its direction and little influence on how it impacts our lives. It doesn’t have to be this way. As a Co-Founder of Movement 2.0, I define my mission and that of my organization as empowering every talent to challenge the flawed status quo. We are the designers, creators and consumers of tech. It’s up to us to decide and shape what tech can do for us. Which is why our vision is a world where social transformation drives tech.

Full-scale production of innovative means of media and communication;- Aerial 360 video production- 3d Projection Mapping- Augmented Reality