Levi Jiang Email & Phone Number

United States

New York, New York, United States

• Produced events-related communications, including event graphics, digital invitations, social media posts, post-event promotional content, video clips, transcript outsourcing and editing, and reporting on events for monthly e-newsletter• Independently researched and planned topics related to U.S.-China relations, participated in organizing symposiums and interview series, and distilled key takeaways to create compelling media materials like documentary films and short videos.• Collaborated on podcasts, materials and correspondences translation (English – Chinese), and outreach to public audiences• Monitor and track data across multiple social media platforms (e.g. Instagram, TikTok, YouTube) and analyze it. Assist with user research and make optimization recommendations based on data insights.

Seattle, Washington, United States

• Developed communication strategies, blogs, social media posts, and newsletters based on tech industry trends and eScience Institute events. Maintained a newsletter click-through rate above 50% and 5% monthly growth in views and followers across social platforms.• Monitored and analyzed performance data for eScience Institute’s LinkedIn, YouTube, email and other communication channels. • Maintained and updated the eScience Institute website to enhance user experience. • Captured photos and videos for various eScience Institute events and assisted with public relations campaigns.

Washington, District Of Columbia, United States

• Planned, filmed, and edited short videos on public health, food safety, and science legislation to promote public awareness and engagement. The videos have garnered over 100,000 views across Instagram, TikTok, YouTube, and Facebook.• Enhanced the website UX and SEO by utilizing Google Analytics, A/B testing, and user interviews and surveys. The optimized website got 20,000+ impressions per week• Developed interactive infographics and data visualization projects using Tableau and Inforgram to increase website engagement• Conducted regular dialogues and research with scientists, policymakers, stakeholders, and community organizers to plan related social media campaigns, write news blogs, and design web pages

Seattle, Washington, United States

• Covered and translated social news related to the Chinese community in the Pacific Northwest and gained 100,000+ reads cumulatively.• Run media channels such as WeChat, the USChinaPress website, and the app to boost user engagement.• Filmed, designed and produced visual materials for various Chinese-American community events.

Seattle, Washington, United States

• Orchestrated promotional campaigns for the Garden of Remembrance at Benaroya Hall, collaborating with local media outlets and community organizations in Seattle and King County.• Independently conceptualized and crafted scripts for mini-documentaries and podcast programs highlighting the distinctive features of Benaroya Hall.

Beijing, China

• Conducted social media monitoring and analysis for B2B clients, delivering actionable insights through comprehensive data reports. Proposed optimization strategies, content plans, and user engagement campaigns. Additionally, developed digital marketing strategies and spearheaded over 10 new media marketing initiatives, including product promotions (e.g., Graphcore C600 PCIE) and industry research reports (e.g., Appsflyer 2022 Communication Research).• Drafted daily press releases, organized media events, and provided data-driven communication and marketing analysis. Authored 25 PR articles, garnering 80,000+ cumulative views and increasing followers by 1,500+.• Monitored daily industry news, client activities, and competitor insights, independently crafting weekly analysis reports. Maintained and updated a core media database.

Ji'Nan, Shandong, China

• Utilized Python web crawler and NLTK to conduct comprehensive analysis of social media data, providing valuable insights for promotional videos and innovative new media projects, resulting in over 300,000 views on various social media platforms• Applied data-driven strategies to support the growth of social media accounts, contributing to an increase of over 4,000 followers

Beijing, China

• Used HTML/CSS/JavaScript and Adobe Creative Cloud to produce new media projects, including data journalism, interactive social media widgets, and informative comics. Independently completed 5 projects that were reprinted 40+ times and read 1200,000+ times.• Collaborated with brands and planned social media advertising and marketing. Developed 10 digital advertising manuscripts, which gained 1000000+ reads. Helped clients increase ROI by 14% on average.• Operated multiple platform social media accounts and developed operational strategies for different audiences. Achieved a cumulative fan growth of 200,000+ across all platforms.

Beijing, China

• Strategized, curated, and edited digital media products, including digital journals and podcasts, to enhance user engagement. Contributed to a substantial growth of the user base, acquiring over 2,000 new subscribers to the app.• Conducted in-depth analysis of user data, leading to actionable insights for content improvement, 40% increase in the average number of reads per digital journal and a round of app UI optimization.• Spearheaded the production of 12 high-quality digital journals and podcasts, demonstrating a commitment to delivering compelling content.

Shanghai, China

• Managed an online art community, curated discussion topics, analyzed data and optimized operational strategies. Reaped 2,000+ daily active users and 300+ daily topic discussions (the highest user activity and retention of all art communities in the same period). • Wrote movie news and reviews, and designed digital journals. Produced 9 weeklies and 3 monthlies, garnered 50,000+ reads.

Master'S Degree, Digital Communication And Media/Multimedia

Master'S Degree, Digital Communication And Media/Multimedia

Bachelor Of Engineering - Be, Data Science

Activities and Societies: Debate Team of Communication University of China

Bachelor Of Arts - Ba, Radio, Television, And Digital Communication