Lydia Mcintosh Email & Phone Number

London, England, United Kingdom

MHFA England is the market-leading provider of quality, evidence-based mental health training and the national authority on mental health first aid.In my role, I drive the development and execution of strategies that focus on engagement, retention, and growth. I lead compelling, multi-channel campaigns and ensure consistent messaging to foster thriving communities.Core Responsibilities:• Lead the development and execution of marketing and communications strategies to drive membership growth and engagement• Oversee initiatives to boost member retention and growth, using data to optimise results• Leverage marketing tools (email automation, CRM, push notifications) to deliver targeted content and improve member experience• Collaborate with senior leadership and teams to ensure strategies reflect organisational objectives• Monitor KPIs and campaign performance, refining strategies to maximise engagement and retention

London, England, United Kingdom

Core Responsibilities:• Developed and executed a membership marketing and communications plan• Managed integrated marketing and communications campaigns and events• Crafted compelling copy and content for diverse audiences

London, England, United Kingdom

Core Responsibilities• Managed a social networking platform, curating content and engaging with members to foster a supportive community• Provided direct support to members, resolving inquiries and issues promptly• Monitored and analysed social media engagement, implementing strategies to enhance user experience and engagement

London, England, United Kingdom