Lewis Webster

Lewis Webster Email and Phone Number

Associate Director at Madison Creative @ Madison Creative
northampton, northamptonshire, united kingdom
Lewis Webster's Location
Milton Keynes, England, United Kingdom, United Kingdom
About Lewis Webster

Lewis looks after the key clients, accounts include Emirates, Mercedes-Benz, Wealth at Work, Laterooms.com & GSK. For Lewis it’s critical to work in partnership with clients in order to help them build, grow and engage their audience. He has managed campaigns in many different countries including India, China and Dubai – as well as here in the UK. Lewis works across wide range of channels & platforms, including communications, advertising, point of sale, dealer marketing, customer satisfaction, customer retention, online, digital, social media, marketing strategy and campaign concepts.

Lewis Webster's Current Company Details
Madison Creative

Madison Creative

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Associate Director at Madison Creative
northampton, northamptonshire, united kingdom
Employees:
6
Lewis Webster Work Experience Details
  • Madison Creative
    Associate Director
    Madison Creative Mar 2013 - Present
    Northampton
    Lewis works with clients to deliver long term engagement with their customers. A true brand ambassador for clients.Responsible for the development and management of client experience and initiatives that deliver the ultimate customer experience, maximising satisfaction and the retention of all our clients & their customers.Focused on delivering the expectations of a diverse and challenging customer base are understood, met and exceeded wherever possible.Demonstrating the long-term commercial business impact resulting from the delivery of successful customer engagement initiatives. Encouraging and coaching all those involved to change often long established practices, to develop a genuine customer experience focussed culture.Working across ATL (TVC's, print, radio, OOH) TTL (social media, in App, digital) and some BLT (DM & inserts). Madison also has a strong suite in experiential events. Ensuring buying agencies meet targets and brand requirements and that we joined up with the clients PR agency's to ensure that our work was being amplified through the other channels. Clients include Emirates, Laterooms.com, Wealth at Work, Hewlett Packard and GSK.
  • Freelance
    Account Manager/ Account Director
    Freelance Sep 2007 - Feb 2013
    Manchester, Birmingham And London
    Working for agencies such as BJL, Weber Shandwick, MC2, McCanns, RSM, BIWW and Madison.Typically working on projects for clients such as Mercedes Benz Retail Group, Porsche Retail Group, Triumph, Valliant Boilers, Lantmannen Unibake, AstraZenica, GSK, BT, Boots, Alidi, and Vauxhall Motors.National and retailer/dealer marketing, CRM, CSI, online and digital responsibilities, communications strategies, campaign concept creations.Activities:Marketing Plans… • Developed and implemented creative Marketing Plans including; Product, Communication, Promotional & Social Media/PR, for clients in line with KPI’s and Budgets.Brand Management…• Brand Champion managing and maintaining the brand image and message.• Launched the brand messages and product positioning, creating synergy across all communication channels.Communication & Social Media…• Initiated and managed the total production of printed and digital marketing collateral.• Developed and managed the implementation of a new websites, Led the introduction of Social Media & innovative digital tools.Promotions & Events…• Initiated, implemented and monitored customer (B2C & B2B) product and incentive promotions, with the objective to acquire, retain and increase activity.• Planned and managed product launches and international promotional events. People & Team…• Worked collaboratively with key stakeholders on a local and global basis.• Led a team of 3 direct reports in fast moving, target driven organisations.
  • Men Media Group
    Marketing Account Executive
    Men Media Group Feb 2005 - Aug 2007
    Manchester
    Joined the MEN Agency team on the production side of the business. However with in a few months a restructure allowed me to focus on my client facing engagement and step into the account side of the business.Working along side the Account Directors I looked after the day to day activities of the clients accounts. With my production background I was able to assist teams in ensuring we were getting best value from our suppliers for our clients. I was also able to assist the other account teams in preparing costs and timelines, negotiating with suppliers and ensuring that jobs are completed on budget. This dual role has allowed me to use my skill set to its optimum, negotiating, sourcing and ensuring the best possible result for the best possible price for all our clients, but also applying my project management, creative talent management and relationship building skills to those accounts I was specifically assigned to.
  • Freelance
    Producer & Production Manager
    Freelance Feb 2001 - Jan 2005
    London
    I had 2 main types of client1) The film/events production company - producing TVC's, infomercials, corporate films and animations. With he added aspect of working with advertising and marketing agencies to deliver integrated marketing across the suite of comms.2) Launching new retail TV stations. In this period I was involved in launching 3 new stations. In addition to programme, interstitial and advert design & production I would work with the senior management team to build the look and feel of the station and its advertising and marketing collateral. This included websites, press and magazine adverts, billboards
  • Syndiacte Pictures
    Production Assistant / Junior Producer
    Syndiacte Pictures Jun 1998 - Apr 2002
    London
    Working across the production company's different types of client - producing music videos, corporate films, photography shoots and TV adverts.Day to day organising and scheduling of productions, crew and artists.

Lewis Webster Skills

Marketing Strategy Social Media Marketing Online Advertising Strategy Social Media Management Marketing Communications New Business Development Digital Strategy Brand Management B2b

Lewis Webster Education Details

Frequently Asked Questions about Lewis Webster

What company does Lewis Webster work for?

Lewis Webster works for Madison Creative

What is Lewis Webster's role at the current company?

Lewis Webster's current role is Associate Director at Madison Creative.

What schools did Lewis Webster attend?

Lewis Webster attended Hyper Island, D&ad, Southampton Solent University.

What skills is Lewis Webster known for?

Lewis Webster has skills like Marketing Strategy, Social Media Marketing, Online Advertising, Strategy, Social Media, Management, Marketing Communications, New Business Development, Digital Strategy, Brand Management, B2b.

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