Lewis Webster Email & Phone Number

Northampton

Lewis works with clients to deliver long term engagement with their customers. A true brand ambassador for clients.Responsible for the development and management of client experience and initiatives that deliver the ultimate customer experience, maximising satisfaction and the retention of all our clients & their customers.Focused on delivering the expectations of a diverse and challenging customer base are understood, met and exceeded wherever possible.Demonstrating the long-term commercial business impact resulting from the delivery of successful customer engagement initiatives. Encouraging and coaching all those involved to change often long established practices, to develop a genuine customer experience focussed culture.Working across ATL (TVC's, print, radio, OOH) TTL (social media, in App, digital) and some BLT (DM & inserts). Madison also has a strong suite in experiential events. Ensuring buying agencies meet targets and brand requirements and that we joined up with the clients PR agency's to ensure that our work was being amplified through the other channels. Clients include Emirates, Laterooms.com, Wealth at Work, Hewlett Packard and GSK.

Manchester, Birmingham And London

Working for agencies such as BJL, Weber Shandwick, MC2, McCanns, RSM, BIWW and Madison.Typically working on projects for clients such as Mercedes Benz Retail Group, Porsche Retail Group, Triumph, Valliant Boilers, Lantmannen Unibake, AstraZenica, GSK, BT, Boots, Alidi, and Vauxhall Motors.National and retailer/dealer marketing, CRM, CSI, online and digital responsibilities, communications strategies, campaign concept creations.Activities:Marketing Plans… • Developed and implemented creative Marketing Plans including; Product, Communication, Promotional & Social Media/PR, for clients in line with KPI’s and Budgets.Brand Management…• Brand Champion managing and maintaining the brand image and message.• Launched the brand messages and product positioning, creating synergy across all communication channels.Communication & Social Media…• Initiated and managed the total production of printed and digital marketing collateral.• Developed and managed the implementation of a new websites, Led the introduction of Social Media & innovative digital tools.Promotions & Events…• Initiated, implemented and monitored customer (B2C & B2B) product and incentive promotions, with the objective to acquire, retain and increase activity.• Planned and managed product launches and international promotional events. People & Team…• Worked collaboratively with key stakeholders on a local and global basis.• Led a team of 3 direct reports in fast moving, target driven organisations.

Manchester

Joined the MEN Agency team on the production side of the business. However with in a few months a restructure allowed me to focus on my client facing engagement and step into the account side of the business.Working along side the Account Directors I looked after the day to day activities of the clients accounts. With my production background I was able to assist teams in ensuring we were getting best value from our suppliers for our clients. I was also able to assist the other account teams in preparing costs and timelines, negotiating with suppliers and ensuring that jobs are completed on budget. This dual role has allowed me to use my skill set to its optimum, negotiating, sourcing and ensuring the best possible result for the best possible price for all our clients, but also applying my project management, creative talent management and relationship building skills to those accounts I was specifically assigned to.

London

I had 2 main types of client1) The film/events production company - producing TVC's, infomercials, corporate films and animations. With he added aspect of working with advertising and marketing agencies to deliver integrated marketing across the suite of comms.2) Launching new retail TV stations. In this period I was involved in launching 3 new stations. In addition to programme, interstitial and advert design & production I would work with the senior management team to build the look and feel of the station and its advertising and marketing collateral. This included websites, press and magazine adverts, billboards

London

Working across the production company's different types of client - producing music videos, corporate films, photography shoots and TV adverts.Day to day organising and scheduling of productions, crew and artists.

Creative Management, Pass

Key topics - creative selling, pitching and presenting, managing creative, the power of reflection, managing yourself in creative.

Cpd & Internships, Intergrated Marketing, Pass

Activities and Societies: Internships and live projectsI won a place on the D&AD course. The students worked on live projects (but only.

Ba Hons, Film Studies, 2.1

I produced and marketed a film that won 2nd place at the BBC short film awards. In addition production managed a number of other students’.