Lexie Davidson Email & Phone Number

United States

Dallas, Texas, United States

Dallas, Texas, United States

As a Senior Graphic Designer, I specialize in crafting branded environments that transform buildings into cohesive and immersive experiences. With a focus on brand identity, naming strategies, environmental graphics, signage, and seamless digital integration, my role involves taking all the little details in our projects and turning them into distinct identities and meaningful features. Leading a team of talented graphic designers, I oversee the development and execution of our design vision, ensuring that each project reflects our client's unique identity and objectives. Collaborating closely with architects, interior designers, and other stakeholders, I work within a dynamic team environment to deliver innovative solutions that exceed expectations and elevate each of our client's projects. Through my expertise and leadership, I strive to create meaningful connections between people and spaces, shaping environments that inspire, inform, and engage.

Dallas-Fort Worth Metroplex

Tyler, Texas, United States

- Development of strategic marketing initiatives including digital and print advertisements, enrollment campaigns, fundraising events, student retention programs, etc. to support a 10 million dollar annual fundraising budget and recruitment of 100+ international boarding students annually. - Creation of 250+ digital and print materials such as logos, illustrations, custom graphics, pamphlets, brochures, mailers, banners, signs, magazines, advertisements, website elements, photography, etc. to support organizational objectives. - Manage pre-print and print production processes both in-house and in coordination with multiple vendors. - Maintain social media presence, including content and copy development, scheduling, and management. - Generate weekly newsletters and email campaigns including design layout, custom illustrations, photography, and other assets.- Collaborate with departments to define and manage project parameters, timeline, milestones, and deliverables for multiple internal stakeholders. - Creative, innovative, and strategic thinker with a keen eye for aesthetics and details.- Excellent communicator with the ability to give and receive respectful feedback to continually grow in creativity and develop collective expertise.

New York City Metropolitan Area

Award-winning international design firm headquartered in New York City.- Ongoing project-based assignments for clients such as Element 451, a CRM for Universities that simplifies the application process for student enrollment. - Layout design and creation of supporting digital assets such as illustrations, icons, full-page layouts, etc. for marketing websites. - Effective collaboration with the transcontinental remote design team to deliver exceptional results to the client. - Acted as Creative Director for The Blend in Buena Vista, Colorado, helping to craft their voice and brand collateral, resulting in an increase in revenue from tourists.- Partnered with Dr. Pepper to create a suite of logos and branded assets for their Best of the Best event, collaborating with the Manager of Corporate Events and partners to develop final designs and products.- Provided branding solutions that enhanced the visibility and marketability of SteriPacks' at-home COVID-19 testing kits.

Buena Vista, Colorado

-Colorado State certified as a wilderness first responder-Certified to guide and be a trip leader for rock climbs and backpacking expeditions-Became proficient in risk management and decision making in high risk situations. Effectively worked in a position that posed potential risk daily-Solidified the ability to clearly communicate to others and translate necessary information to guests-On the leadership team for events and worship nights + created fliers and posters for these events