Alex Cruz, also known as LexOne, is a multi-talented artist and entrepreneur with over 25 years of experience in the music and entertainment industry. He is the owner and operator of a fast-growing PayMore Store® in New York, where he helps customers get the best value for their new, used, or even damaged electronics. PayMore is a trusted retail brand that streamlines the process of selling gadgets for cash, without any fuss or hassle.LexOne is also a rapper, music producer, deejay, director, event promoter, and indie label owner, who has achieved remarkable success and recognition in the global music scene. He is best known for his hit single, "Riverside", which became a gold record, topped the charts in multiple countries, and was featured in video games, TV shows, and movies. He has also worked with and toured with many hip-hop legends, such as Freeway, N.O.R.E., Conway The Machine, Black Violin, and Rob Markman, among others. He is passionate about creating and sharing authentic and original music that reflects his diverse influences and experiences.