Laura Parkinson

Laura Parkinson Email and Phone Number

Travel Consultant @ Expedia Cruises of Carmel Valley @ Expedia Cruises of Carmel Valley
Laura Parkinson's Location
San Diego, California, United States, United States
Laura Parkinson's Contact Details

Laura Parkinson work email

Laura Parkinson personal email

About Laura Parkinson

Laura enjoyed a successful career in the advertising and television industries for over 25 years. Three years ago she turned her passion for travel into a travel consultancy by joining Expedia Cruises of Carmel Valley where she loves to help customers plan their dream vacations.Laura was raised in St. Louis, MO and graduated from the University of Missouri, Columbia with a B.S. and from West Virginia University with a Master's in Marketing. She loves to combine travel with photography and meet people who share the same interests.

Laura Parkinson's Current Company Details
Expedia Cruises of Carmel Valley

Expedia Cruises Of Carmel Valley

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Travel Consultant @ Expedia Cruises of Carmel Valley
Laura Parkinson Work Experience Details
  • Expedia Cruises Of Carmel Valley
    Travel Consultant
    Expedia Cruises Of Carmel Valley Feb 2019 - Present
    San Diego, Ca
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  • Mediawest: Integrated Advertising/Marketing
    Owner / Integrated Media Marketer
    Mediawest: Integrated Advertising/Marketing 1992 - 2017
    San Diego, Ca
    MediaWest started as a media marketing business over 20 years ago and provided contract media director/buyer expertise to advertising agencies. Originally based in traditional media, MediaWest was an early adaptor to the digital world and now offers fully integrated media marketing solutions.
  • Roni Hicks & Associates
    Media Director
    Roni Hicks & Associates 2013 - 2014
    Greater San Diego Area
    Directed paid media and PPC strategy, as well as client relationship, integrated media planning and results analysis of 15 master- planned communities in 8 states for Newland Communities, the largest private developer of planned residential communities in the U.S.
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  • San Diego Union Tribune
    Natl Digital Account Manager
    San Diego Union Tribune Feb 2009 - Feb 2010
    Developed national and agency sales for a portfolio of interactive advertising products including display advertising, Yahoo behavioral targeting, e-mail marketing, newsletter sponsorship, video/pre-roll, SEO, PPC and mobile/texting platforms.
  • Interactivate
    Director Of Media And Marketing Services
    Interactivate 2007 - Nov 2008
    Directed marketing strategy development, media planning/negotiation/buying execution, campaign performance analytics and optimization strategies for clients at large San Diego interactive agency that specialized in real estate and tourism accounts. Clients included: William Lyon Homes, Taylor Morrison, Verrado, Gulf Bay, The Irvine Company, John Laing Homes, Kapalua Resorts.
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  • Red Bull
    Regional Broadcast Director/Account Manager
    Red Bull 2001 - 2005
    Directed advertising media, promotion and event activity in the southern U.S. region for Red Bull North America's in-house advertising agency. Managed field office and senior relationships with corporate Red Bull executives. Led the media new business and account management efforts for the region.
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  • Fcb Worldwide/Bbdo
    Group Broadcast Supervisor
    Fcb Worldwide/Bbdo 2000 - 2001
    Opened and ran the Southern regional broadcast buying office for the Chrysler and Jeep Dealer Association account. Managed $100 million dollar advertising budget, negotiated buying contracts 35% below market competitors.
  • Pollak Levit And Nel
    Broadcast Supervisor
    Pollak Levit And Nel 1998 - 2000
    Managed all broadcast buying activity, vendor negotiations, marketing support, and sponsorship development for T-Mobile's southern U.S. division.
  • Capener, Matthews & Walcher
    Media Supervisor
    Capener, Matthews & Walcher 1992 - 1997
    Built and managed the Media Department and motivated and trained a team of planners and buyers at leading San Diego advertising agency. Developed strategic direction and led marketing research, media planning and buying efforts for broadcast, print, direct mail and outdoor media.
  • Kfmb-Tv
    Sales Supervisor
    Kfmb-Tv 1990 - 1992
    Supervised local and national sales activity; motivated and supervised a staff of six at San Diego's CBS affiliate station. Managed quantitative marketing research activity and databases. Integrated pricing objectives and strategies across nine national sales offices.
  • Kusi-Tv
    Local And National Sales Coordinator
    Kusi-Tv 1986 - 1990

Laura Parkinson Skills

Integrated Marketing Mobile Marketing Media Planning Social Media Marketing Sem Interactive Marketing Marketing Strategy Seo Online Marketing Ppc Media Buying Promotions Account Management New Media Display Advertising Marketing Communications Digital Media Interactive Advertising Digital Strategy Digital Marketing Retail Team Building Product Marketing Direct Marketing Strategic Planning Brand Development Brand Awareness Marketing Research B2c Marketing Sports Sponsorship Negotiations Telecommunications Team Management Contract Negotiation Viral Marketing Online Branding Emerging Media Search Advertising Online Acquisition Rich Media Video Advertising Ad Networks Behavioral Targeting Ad Serving Campaign Optimization Campaign Execution Consumer Insights Partner Marketing Digital Branding

Laura Parkinson Education Details

Frequently Asked Questions about Laura Parkinson

What company does Laura Parkinson work for?

Laura Parkinson works for Expedia Cruises Of Carmel Valley

What is Laura Parkinson's role at the current company?

Laura Parkinson's current role is Travel Consultant @ Expedia Cruises of Carmel Valley.

What is Laura Parkinson's email address?

Laura Parkinson's email address is lg****@****hoo.com

What schools did Laura Parkinson attend?

Laura Parkinson attended West Virginia University, University Of San Francisco, Harvard University, University Of Missouri-Columbia, Saint Louis University, Bishop Dubourg, University Of Paris - The Sorbonne.

What are some of Laura Parkinson's interests?

Laura Parkinson has interest in Video Advertising, Online Branding, Campaign Optimization, Communications, Mobile Marketing, Campaign Execution, Behavioral Targeting, Contact Marketing, Ad Networks, Ad Serving.

What skills is Laura Parkinson known for?

Laura Parkinson has skills like Integrated Marketing, Mobile Marketing, Media Planning, Social Media Marketing, Sem, Interactive Marketing, Marketing Strategy, Seo, Online Marketing, Ppc, Media Buying, Promotions.

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