Lauren Hensley Email & Phone Number

San Antonio, Tx, Us

San Antonio, Tx, Us

Denton, Tx

Bridgeport, Texas, United States

Wichita Falls, Texas, United States

Managed all aspects of public relations and event planning in regards to fundraising. Responsible for writing, design, and layout of all printed materials, including quarterly newsletters, brochures, and Christmas cards. Managed website, social media presence, and search engine optimization. Handled all advertising placement and material for the affiliate as well as the Habitat store, Builder’s Bargains. Created development activities and fundraisers within set budget. Managed volunteer base during events. Appeared to the press for all news related functions. Recruited partner families and volunteers. Spoke at conferences and churches to gain support. Community involvement such as Women’s Networking Luncheons, Chamber of Commerce events, and Rotary Club.

Wichita Falls, Texas, United States

Managed, grew, and maintained existing and new advertising accounts in four North Texas and Southern Oklahoma directories, as well as through direct mail and on the internet including Yahoo, Google, and Bing advertising. Obtained black belt Google AdWord certification and managed customer search engine optimization. Sold programs and handled customer concerns. Managed customer website development and advertisement design. Prospected and cold called potential new accounts.

Wichita Falls, Texas, United States

Negotiated and placed media buys with rationale. Performed post-analysis of buy performance. Assisted in development of marketing plans and fundraising strategies for over fifty clients. Audited invoices and billing to ensure proper advertising schedule running. Designed and purchased promotional products. Tracked advertising performance in comparison to business traffic, sales, and customer response. Maintained itemized budgets for each client. Prepared media spending goals for account executives. Monitored deadlines for production and artwork. Communicated traffic instructions and issued press releases to media.