Li Andersson Yang Email & Phone Number

With over 15 years of experience in the higher education sector, I am a strategic and legal expert in international student recruitment and marketing, business development, and project management. I hold a Master of Law and Economics, a Master of Intellectual Property Law, and a Master of International Law, as well as a certification in Business Arbitration.As the Regional Manager at Jönköping University, I am responsible for developing and executing holistic marketing and recruitment strategies for the English programmes at JU towards China and Northeast Asia, one of the largest and most dynamic markets for international students. I manage complex projects and key accounts with various external stakeholders, and constantly adapt to the changing needs and preferences of the students and the university. I also leverage my legal background and business acumen to initiate, negotiate, and draft contracts with potential partners, and to identify and mitigate risks. My mission is to create sustainable and mutually beneficial relationships between JU and its customers, and to promote JU's brand and reputation as a leading institution for innovation and entrepreneurship.

Listed skills include Business Development, European Union, Research, English, and 6 others.