Liadain Murphy
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Liadain Murphy Email & Phone Number

Marketing Director | Driving Brand Growth, Customer Acquisition, and Positive Change in Eye Health at Optical Women's Association
Location: Ireland 11 work roles 2 schools
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Current company
Role
Marketing Director | Driving Brand Growth, Customer Acquisition, and Positive Change in Eye Health
Location
Ireland
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Who is Liadain Murphy? Overview

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Liadain Murphy is listed as Marketing Director | Driving Brand Growth, Customer Acquisition, and Positive Change in Eye Health at Optical Women's Association, a with 27 employees, based in Ireland. AeroLeads shows a matched LinkedIn profile for Liadain Murphy.

Liadain Murphy previously worked as Marketing Director at Ocumetra and Head of Group Marketing at Ocuco Limited. Liadain Murphy holds Master Of Science (Msc), Marketing Consumption And Society from University Of Limerick.

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Email format at Optical Women's Association

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Optical Women's Association

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Profile bio

About Liadain Murphy

Driving marketing and commercial strategies, building brand presence, and scaling customer acquisition efforts are passions. With an M.Sc. in Marketing, a B.Sc. in Product Design, and a career spanning marketing, leadership, and product development, I combine creativity with strategic thinking in everything I do.My motivation for eye health and care, both personally and professionally, has shaped my commitment to crafting meaningful marketing strategies that drive positive change in the industry. I thrive on leading collaborative teams, developing impactful initiatives, and mentoring others to grow and succeed.Outside of work, I love traveling, diving into a great book, and fundraising for eyecare causes close to my heart.

Listed skills include Marketing Communications, Marketing, Market Research, Advertising, and 24 others.

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Liadain Murphy's current company

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Optical Women's Association
Optical Women'S Association
Marketing Director | Driving Brand Growth, Customer Acquisition, and Positive Change in Eye Health
Ireland
Employees
27
AeroLeads page
11 roles

Liadain Murphy work experience

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Marketing Director

Current
Nov 2024 - Present

Head Of Group Marketing

Blanchardstown, Dublin 15, Ie

Dec 2020 - Nov 2024

Marketing Manager

Blanchardstown, Dublin 15, Ie

Aug 2018 - Dec 2020

Marketing

Dublin, Ie

• Timely and detailed reporting and forecasting on all marketing channels• Production and implementation of digital and event marketing plans• Branding – customer insight, managing rebranding project (external agencies)• Content creation/ Copy writing – press releases, blogs, flyers, website curation, social media posting• Managing collateral production – design and content creation for print, video and digital campaigns• Successful lead generation through digital and print channels

Oct 2014 - Jul 2015

Senior Marketing Executive

London, Gb

Responsible for• Production and timely management of 360⁰ International marketing plans for International events• Producing effective copy and marketing collateral • Product development – adapting and rolling out key brand features into emerging market shows • Timely and detailed reporting and forecasting on all marketing channels • Content management of event websites• On site customer experience and marketing collateral management• Managing telemarketing executives• Providing guidance to marketing executives• Building solid working relationships with international and interdepartmental colleagues

Jun 2012 - Jun 2014

Product Manager

Valkenswaard, Nbr, Nl

Responsible for• Product management - end user champion, evaluates market trends and competitors, specifying requirements & improvements • Marketing communication skills - Concept, design and execution of product marketing collateral• Event management skills – (Official opening of a Factory outlet, Exhibition management)• Report writing, planning skills • Market research - Brand expansion of an existing product• Web-site management & web design - For a multi-country European research project• Assisting with Medical regulatory requirements - CE classification of a medical device • Designing and implementing a quality system to enhance product development

May 2011 - Aug 2012

Design And Marketing Assistant

Valkenswaard, Nbr, Nl

Responsible for • Designing and developing effective logos, sales packages and promotional material• Social media campaigns for manufactured products• Market research• Testing to find new and innovative solutions to engineering problems• Lateral thinking and time management

Sep 2010 - May 2011

Field Sales Representative

Airtricty & Three Broadband, Galway, Ireland

Responsible for• Correct portrayal of the brand qualities - brand ambassador• Writing daily and weekly sales reports• Excellent communication and lateral thinking skills along with the ability to be concise when required• Ability to deliver presentations and achieve direct results• Ability to self motivate, remain focused and exceed targets

Apr 2010 - Sep 2010

Complaints Co-Ordinator

Hi-Life Tools, Ptg

Responsible for• Coordinating complaints placed against manufactured products in a timely manner• Ensuring customer satisfaction• Producing cohesive actionable reports • Putting corrective actions in place

Jan 2008 - Sep 2008
Team & coworkers

Colleagues at Optical Women's Association

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2 education records

Liadain Murphy education

Master Of Science (Msc), Marketing Consumption And Society

University Of Limerick

Bachelor Of Science (Bsc), Design, Design For Manufacture, Materials, Ergonomics, Sustainability And Design History

University Of Limerick
FAQ

Frequently asked questions about Liadain Murphy

Quick answers generated from the profile data available on this page.

What company does Liadain Murphy work for?

Liadain Murphy works for Optical Women's Association.

What is Liadain Murphy's role at Optical Women's Association?

Liadain Murphy is listed as Marketing Director | Driving Brand Growth, Customer Acquisition, and Positive Change in Eye Health at Optical Women's Association.

Where is Liadain Murphy based?

Liadain Murphy is based in Ireland while working with Optical Women's Association.

What companies has Liadain Murphy worked for?

Liadain Murphy has worked for Optical Women'S Association, Ocumetra, Ocuco Limited, Scope Group: Scope Ophthalmics And Scope Healthcare, and Kate Cowhig International Healthcare Recruitment - Cpl.

Who are Liadain Murphy's colleagues at Optical Women's Association?

Liadain Murphy's colleagues at Optical Women's Association include Myla Jayme, Robyn Crimmins, Alyssa Pirbhai, Linda Bamberg, and Kelly Barreiro.

How can I contact Liadain Murphy?

You can use AeroLeads to view verified contact signals for Liadain Murphy at Optical Women's Association, including work email, phone, and LinkedIn data when available.

What schools did Liadain Murphy attend?

Liadain Murphy holds Master Of Science (Msc), Marketing Consumption And Society from University Of Limerick.

What skills is Liadain Murphy known for?

Liadain Murphy is listed with skills including Marketing Communications, Marketing, Market Research, Advertising, Event Management, Social Media Marketing, Product Development, and Marketing Strategy.

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