Liam Marshall

Liam Marshall Email and Phone Number

Coordinator, Websites and Digital Information @ Hockey Alberta
red deer, alberta, canada
Liam Marshall's Location
Sylvan Lake, Alberta, Canada, Canada
About Liam Marshall

I am the current Coordinator, Websites and Digital Information for Hockey Alberta, the governing body for ice hockey in the province of Alberta. I have experience in Communications and New Media, including a Bachelor's degree, and my current operations include technical web content, updates, media stories, and external communication with stakeholders all throughout the province. This includes coaches, members and players.Mass communication isn't just a skill, it's a necessity with each passing day in technology. Finding a way to connect to as many members and stakeholders as possible boosts awareness and understanding of content.

Liam Marshall's Current Company Details
Hockey Alberta

Hockey Alberta

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Coordinator, Websites and Digital Information
red deer, alberta, canada
Website:
hockeyalberta.ca
Employees:
70
Liam Marshall Work Experience Details
  • Hockey Alberta
    Coordinator, Websites And Digital Information
    Hockey Alberta Nov 2024 - Present
    Red Deer, Alberta, Canada
    Direct Communications• Responsible for all mass email communication undertaken by Hockey Alberta to provide information and updates directly to member organizations and registered participants. • Update and maintain the Member contacts database, as well as databases for Newsletter and general mass email distribution.• Collaborate with appropriate departments on the content for mass email communication.• Collaborate with appropriate departments to identify the audiences (and… Show more Direct Communications• Responsible for all mass email communication undertaken by Hockey Alberta to provide information and updates directly to member organizations and registered participants. • Update and maintain the Member contacts database, as well as databases for Newsletter and general mass email distribution.• Collaborate with appropriate departments on the content for mass email communication.• Collaborate with appropriate departments to identify the audiences (and contact information) to which mass email communication should be directed.• Maintain a consistent appearance throughout all direct communication (and templates), based on Hockey Alberta standards and established best practices. Website Content• Collaborate with all areas of Hockey Alberta to monitor, edit and update content on all websites to be accurate and current. • Establish and maintain an annual website review calendar, scheduling meetings with other staff to review website content.• Compile, collect, edit and upload photos, documents or other content to the website(s).• Collaborate with Marketing and Partnerships department to incorporate regular blog posts and general interest hockey content for the website newsfeeds. • Coordinate advertising/ sponsor recognition into appropriate website platforms.• Maintain consistent appearance and content standards on all web properties, based on Hockey Alberta standards and established best practices for websites. Website CMS Components• Day-to-day contact with website developers for regular updates/ maintenance to web platforms.• Train website volunteers for events such as Provincial Championships.• Day-to-day contact for volunteers and teams for AEHL and AFHL league websites, Leaguestat and FloHockey.• Day-to-day oversight of member portal, including Permits and Sanctions, Forms, and Payment Platform.Surveys, planning, strategy and execution skills. Delivering on OKRs. Show less
  • Hockey Alberta
    Coordinator, External Communications
    Hockey Alberta Jan 2024 - Nov 2024
    Red Deer, Alberta, Canada
    Website Content- Monitor, compile, collect, write, edit and update content on all websites to be accurate and current.- Edit/adjust/create graphics material for posting to Hockey Alberta websites.- Upload new or updated content, photos, documents to the website(s).  - Coordinate advertising/ sponsor recognition into appropriate website platforms.- Develop content for the Hockey Alberta, AEHL & AFHL Website platforms Website Technical- Oversee the… Show more Website Content- Monitor, compile, collect, write, edit and update content on all websites to be accurate and current.- Edit/adjust/create graphics material for posting to Hockey Alberta websites.- Upload new or updated content, photos, documents to the website(s).  - Coordinate advertising/ sponsor recognition into appropriate website platforms.- Develop content for the Hockey Alberta, AEHL & AFHL Website platforms Website Technical- Oversee the structure and organization of all Hockey Alberta websites, based on industry standards.- Day-to-day contact with website developers for regular updates/ maintenance to web platforms.- Train website volunteers for events such as Provincial Championships and Spring Showcase and handle statistical content such as game schedules and rosters.- Day-to-day contact for AEHL and AFHL league websites, Leaguestat and FloHockey.- Day-to-day oversight of member portal, including Permits and Sanctions, Forms, and Payment Platform. Direct Communications- Coordinate and oversee compilation, writing and distribution of all mass/ direct email communication.- Update and maintain the Member contacts, Newsletter, and other databases.Surveys- Collaborate with Senior Manager and appropriate departments to create surveys of our customers/ participants.- Compile and share survey results with applicable department- Extract information and data that be used for marketing and promoting the organization, and share with the appropriate staff. Show less
  • Skaha Ford
    Marketing And Content Manager
    Skaha Ford Apr 2023 - Dec 2023
    Penticton, British Columbia, Canada
    - Create marketing campaigns for new and used vehicles sold by the dealership through Facebook, Instagram, YouTube and Twitter.- Take photos of new and used vehicles to upload onto the Wordpress-based website's inventory, combined with tagging for beneficial SEO.- E-Commerce for parts with the usage of Shopify and Spearhead Online.- Moderate all social media channels and program advertisements based on real-time analytics.- Content creation and marketing while utilizing a… Show more - Create marketing campaigns for new and used vehicles sold by the dealership through Facebook, Instagram, YouTube and Twitter.- Take photos of new and used vehicles to upload onto the Wordpress-based website's inventory, combined with tagging for beneficial SEO.- E-Commerce for parts with the usage of Shopify and Spearhead Online.- Moderate all social media channels and program advertisements based on real-time analytics.- Content creation and marketing while utilizing a variety of tools such as Lightroom, Photoshop, InDesign, and Canva on a daily basis.- Representative at Events, showcasing on social media and interacting with potential clients about vehicles and future events. Show less
  • Freelance
    Freelance Social Media Specialist
    Freelance Feb 2022 - Apr 2023
  • Ontario Not For Profit Event
    Communications And Public Relations Assistant (Volunteer)
    Ontario Not For Profit Event Nov 2021 - Mar 2023
    Toronto, Ontario, Canada
    • Trained to use Hootsuite on how to effectively incorporate social media communications.• Developing and implementing new PR campaigns, creating original social media content, and managing the company's media database.• Using Trello to organize all materials and social media drafts.• Responding to convention attendees who have questions about the convention.• Posting about events, applications, registration to Twitter and Facebook.• Create and deliver basic graphics and… Show more • Trained to use Hootsuite on how to effectively incorporate social media communications.• Developing and implementing new PR campaigns, creating original social media content, and managing the company's media database.• Using Trello to organize all materials and social media drafts.• Responding to convention attendees who have questions about the convention.• Posting about events, applications, registration to Twitter and Facebook.• Create and deliver basic graphics and content for posting.• Monitor and manage social media strategies and update content at the direction of management.• Work closely with the team and the clients in developing the marketing strategies and how to interact with target audience. Show less
  • Canadian Tire Corporation
    Auto Parts Sales Representative
    Canadian Tire Corporation Oct 2021 - Dec 2022
    Kamloops, British Columbia, Canada
    • Assisted the walk-in customers in selecting required parts, suggested additional parts needed for the job, and up-selling, offer any specials and ensure the customer is exposed the full product line.• Pulled the purchased parts from stock and followed prescribed invoice procedures of the dealership.• Communicated any incorrect parts or supplies to Procurement in a timely manner.• Ensured a positive relationship with customers through friendliness and excellent customer service at… Show more • Assisted the walk-in customers in selecting required parts, suggested additional parts needed for the job, and up-selling, offer any specials and ensure the customer is exposed the full product line.• Pulled the purchased parts from stock and followed prescribed invoice procedures of the dealership.• Communicated any incorrect parts or supplies to Procurement in a timely manner.• Ensured a positive relationship with customers through friendliness and excellent customer service at all times.• Followed and adhered to all safety, health, security and environmental standards. Show less
  • Canadian Tire Corporation
    Sales And Auto Associate
    Canadian Tire Corporation Apr 2021 - Aug 2021
    Penticton, British Columbia, Canada
  • Strategic Aviation Holdings Ltd.
    Ground Service Agent
    Strategic Aviation Holdings Ltd. Oct 2020 - Aug 2021
    Penticton, British Columbia, Canada

Liam Marshall Education Details

Frequently Asked Questions about Liam Marshall

What company does Liam Marshall work for?

Liam Marshall works for Hockey Alberta

What is Liam Marshall's role at the current company?

Liam Marshall's current role is Coordinator, Websites and Digital Information.

What schools did Liam Marshall attend?

Liam Marshall attended Thompson Rivers University.

Who are Liam Marshall's colleagues?

Liam Marshall's colleagues are Matt Goertzen, Kristina Krywolt, Stephen Pattison Bsc, Brad Lyon, Joshua G., Matthew Wass, Samuel Mcewen.

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