Liam Mckenna Email & Phone Number

Washington, D.C., Us

- Spearhead the growth of our content creation product, leading to an additional $600k in revenue and 40 new clients- Collaborate with our ad operations team to expand our content creation product to include display ads- Orchestrate strategic initiatives for the development and launch of innovative marketing products-Breaking News eBlasts/Full Suite Ad Creation- Lead an interdepartmental team to successfully re-implement a lead nurture program and recurring sponsored marketing digest emails- Conduct in-depth data analysis, systematically analyzing key metrics and reevaluating benchmarks to inform data-driven decision-making processes

Washington, D.C., Us

- Developed a new marketing product based on market demands to offer custom email creation to our clients - Successfully launched and scaled the custom email product, reducing revenue spillage by 22% and improving email engagement by 32%- Managed a team of two interns, providing support to offer support to facilitate their growth and professional development- Grew my portfolio to 150+ campaigns for our top clients, managing over $2.5 million in revenue

Washington, D.C., Us

- Built engaging marketing campaigns to increase brand awareness and reach editorial audience goals- Oversaw a portfolio of 125+ client campaigns, generating $2 million in revenue, while effectively collaborating with cross-functional teams to ensure seamless project delivery and client satisfaction- Designed and edited HTML to ensure proper rendering across all browsers and email service providers - Applied outstanding organizational, time-management, and communication skills in Slack and Asana to manage 15-20 campaigns at one time

Boston, Ma, Us

- Engaged with potential customers by making 60+ touch points a day via call, text, email, and social networks - Generated self-prospected leads through monitoring new restaurant openings - Gained a strong product knowledge and the ability to articulate and differentiate Toast’s feature set to a prospect - Communicated hourly with Account Executives to ensure alignment and work leads further down the pipeline - Created over 100 Opportunities for Account Executives, resulting in over 30 Wins and $250,000 in new revenue

Boston, Massachusetts, Us

- Assisted in the acquisition of financial advisors - Provided support to newly acquired financial advisors during their transition- Designed branded merchandise to promote Cantella and attract potential prospects - Monitored competing companies’ activity and strategies ensuring competitiveness

- Assist golfers with club selection, strategy, and putting- Responsible for maintaining golf gear and equipment- Established relationships with club members

- Organized and managed registration of over 850 campers and all camp activities- Orchestrated committee meetings and fundraising events while supervising a committee of 80 members- Consolidated expenditures by managing supply lists- Secured benefactors and donors through fundraising events and solicitation

Bachelor Of Science - Bs, Economics

Education record