Liam Quirk Email and Phone Number

Supercharge your social media or marketing plans by tapping in to a network of content creators, skilled in publishing across a range of mediums and creating bespoke written, photography and video content that engages and converts customers.Specialising in solution-driven, content-based media by project or on retainer basis, Fresh Cut Media can scale based on your business - from social media community management to integrated campaign activation or strategic content solutions to run in parallel with your marketing objectives.Decades of experience in the automotive space, with transferable skills to the tourism, niche manufacturing and FMCG sectors.Let’s chat about reviewing your current social or content agency and focus on driving real growth. Available for F2F or digital initial consult whenever you’re ready to effect real change.

After several years managing the commercial success of Bauer's famed motoring mastheads, Wheels and MOTOR, I've been given the opportunity to extend the success I've enjoyed in the traditional media space to the future of the group - namely WhichCar.com.au, WhichCar TV and our first foray in to eCommerce, WhichTyre

Moving away from content generation and in to the sales arena was a step I took to broaden my skillset and give me a more well-rounded appreciation for the industry. It forced me to apply skills that I had been honing during my several years in the industry, as well as quickly develop new skills in order to turn contacts I had made in to paying clients.Beyond merely selling ads, my time on the sales team has given me a better understanding of the advertising and marketing world, and has definitely made me more commercially-minded. As well as sales, the role has entailed the interpretation and application of market research data to help clients form concise and effective campaigns that speak to the audience. Throughout the magazine production process we were in constant communication with clients to coordinate the delivery of advertising material, which on top of normal day-to-day tasks took effective time management. In the aftermath of any campaign we underwent a process of campaign evaluation which was presented to the client, with a view to a continued business relationship.In almost twelve months that I have been in the role I have harnessed my natural ability to think commercially and plan strategic and effective cross-platform marketing campaigns. The time spent in face-to-face sales has also made me realise that my true passion is in the creative realm, and I’ll be looking to bring my broad creative skillset to my next role.Key roles:- Face-to-face advertising sales- Managing the campaigns of existing clients with a long-term view of contract renewal- Measuring my performance against monthly budgets and quarterly targets- Selling the brand in emerging technologies – the market-leading iPad app’, the interactive Viewa app’ and online- Liaising with editorial teams to construct content integration on behalf of advertisers- Working against stiff and immovable print deadlines

Key roles:- Collating content, organising design and facilitating the distribution of a current media kit for the event- Liaising with existing event sponsors to fulfill marketing campaigns, develop relations and assist with client retention- Actively seeking new revenue streams for the event- Actively seeking new business- Managing all outgoing press releases and media, and sourcing new avenues of pre-event promotion- Increasing the brand's digital footprint including social media management, website content renewal and the launch of it's online multimedia extension, PowercruiseTV

This is a role that really shaped me as a media professional. It was my first gig in the industry, I started in my first year out of school when I was 18 years old as a humble Staff Writer.I honed my skills and rose through the ranks, taking on responsibility and approaching tasks and challenges with gusto. During the publisher's forays in to new media I would dabble in TV presenting, appearing regularly on the Street Commodores LIVE! DVDs.By 21 I was running the country's largest-selling niche motoring magazine and the various extensions of the brand, including it's profitable merchandise line, it's growing social media presence and perhaps our proudest achievement, it's national charity event that saw 4,500 enthusiasts raise over $180,000 a year for charity.Being a niche publisher, Express was forever encouraging us to think commercially and creatively generate new revenue streams for the magazines to help them stay profitable and relevant in an age where print media was challenged. As such, I've had years worth of experience in commercial-thinking and advertiser-driven content generation that many publishers are only dabbling in now.Key roles:- Coordinating the monthly production of the country’s biggest-selling niche automotive magazine- Close working relationship with the advertising sales staff to develop content to maximise advertising revenue- Development of advertising proposals and media kits to professionalise the image of the magazine on the advertising sales landscape- Management of a direct team of five staff, and a broader network of over twenty contributors and external contractors- Six and a half years' worth of close working relationships with some of the country’s biggest aftermarket parts suppliers, vehicle builders and manufacturers