Liam B. Email and Phone Number
I lead strategic initiatives that transform the esports ecosystem by aligning brand objectives with the evolving gaming landscape. My expertise in driving revenue growth, business development, and managing large-scale brand activations positions me to spearhead innovation and create lasting value in both endemic and non-endemic markets. 🎮 + 💼Passionate about driving business growth through strategic partnerships in the esports and gaming industry. With over 3 years of experience at Knights Esports, I specialize in securing high-impact sponsorships, managing corporate relationships, and leading brand activation strategies that deliver measurable ROI. I am committed to transforming the esports ecosystem by bridging the gap between gaming culture and business innovation, while also exploring the intersection of health, wellness, and esports.Key Expertise:Corporate Partnerships & Sponsorship ActivationBusiness Development & Strategic AlliancesBrand Activation in EsportsEvent Management & GamificationHealth & Wellness Initiatives in Gaming
Asean Institute
View- Website:
- knights.gg
- Employees:
- 20
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Head Of Operations And Ai SolutionsAsean InstituteUnited States -
Corporate Partnerships ManagerKnights Apr 2021 - PresentPittsburgh, Pennsylvania, United States- Managed a portfolio of corporate partners, overseeing contract fulfillment and ensuring seamless execution of activations across live events, streams, and community initiatives. Maintained strong communication and coordination, fostering long-term relationships and meeting partner objectives.- Led partnership outreach efforts, typically managed by a larger team, driving business growth by identifying and developing new opportunities that increased sponsor engagement and contributed to overall success.- Mastered sellable assets quickly, facilitating efficient communication and alignment with partner goals, which led to a 20% increase in sponsor acquisition and improved partner satisfaction by delivering on-time, aligned activations.- Served as the on-site lead for in-person events with the Steelers, Pirates, and Wiz Khalifa, managing event logistics, driving participation, and ensuring smooth partner interactions.- Developed and executed brand activation strategies that enhanced engagement during live and digital events, resulting in a 15% increase in ROI for key partnerships.- Collaborated with cross-functional teams to deliver integrated sponsorship campaigns that met partner objectives and ensured flawless execution.- Refined internal processes for tracking deliverables and producing recap reports, improving workflow efficiency and providing leadership with insights to guide future activations.- Featured on 30+ industry podcasts, representing the Knights and promoting the esports industry to both endemic and non-endemic audiences. Shared insights that raised brand awareness and established Knights as a thought leader in the space.
Liam B. Education Details
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Bachelors Of Marketing And Digital Media
Frequently Asked Questions about Liam B.
What company does Liam B. work for?
Liam B. works for Asean Institute
What is Liam B.'s role at the current company?
Liam B.'s current role is Head of Operations and AI Solutions.
What schools did Liam B. attend?
Liam B. attended University Of Pittsburgh.
Who are Liam B.'s colleagues?
Liam B.'s colleagues are Melanie Funez, Monika Figura, Aldrid Odette Ordóñez, Jason Rupert, José Ángel Lázaro Hernández, Rosbinda Margarita H., Garin Turner.
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