Leading SeatOS, a Travel-Tech PaaS part of Travelier Group, on a mission to drive digital transformation for ground & sea transportation in APAC. Full P&L, financial, business development, product, technology, and HR responsibilities.

Additional responsibility to lead our Data Science, Business Intelligence and Data Products & Platform teams.

Lead Product Management, UX, Analytics, and Growth functions for ZALORA (part of Global Fashion Group), responsible for consumer experience with 3m+ active customers, our emerging B2B SaaS platform, and our proprietary operations platform for Warehouse & fulfilment.

Helped grow Uploan’s Technology team from <10 to >40 and led 10-person Product Team, devising our first ever product strategy and guided us through the first year of the global COVID pandemic. - Turned around the team from dysfunctional to 4 empowered squads that collaborated around clear outcomes and OKRs. Shifting from long-term project delays to continuous delivery.- As their first VP of Product, I developed Uploan’s Product Strategy to see us succeed within The Philippines market before geo-expansion by delivering on our core value proposition whilst also ensuring enough agility to react to changing government and regulatory environments. - Improved operational efficiency by 2.5x through automation and digital processes, allowing business to grow with a smaller team requirement during economically difficult Covid times. - Grew our customer acquisition rates through introduction of new loan types, features, and improved risk decisioning platform, whilst facing growth headwinds of the pandemic.

Member of the management team accountable for our replatforming efforts and CXA’s pivot to a SaaS B2B2C platform into Singapore, Hong Kong, and Indonesia. Responsible for Product Management, UX Design, and Business Analysis.- Lead CXAs pivot from a “services” to SaaS company which resulted in a USD25m Series B funding & the launch of major MNC partnerships including HSBC. This pivot included a 9 month effort to replatform to microservices, complete a customer centric redesign, and develop supporting platforms for a B2B2C Insurtech SaaS business. - Overall responsibility for product development within CXA, grew the product team from 4 to 15, and was the leader of 40+ engineers, QA, etc. (ThoughtWorks team) as part of the pivot. Drove priorities, quality, and requirements, as well as alignment between product & tech strategy.- Member of CXA Senior Management team, working on strategic cross-functional priorities for the company including M&A, Partnerships, International Expansion, and working closely with Investors & Board.

UX Thailand 2019 saw over 600 passionate practitioners and leaders for two days of inspiring presentations and hands-on workshops by some of the top minds in the industry. Speakers included Jared Spool, Melissa Perri, John Cutler & Dana Chisnell.Powered by our vision at UX Thailand to upskill and inspire an emerging community of designers and product managers.

Led multi-million dollar projects for market-leading organizations on behalf of ThoughtWorks, helping clients redefine their product strategy, improve their customer experience, and set-up their organizations for success across the United Kingdom and South-East Asia.- Product & project lead for 30 person InsurTech Series B Start-up where we redesigned and replatformed their entire business to allow them to launch a B2B2C business (CXA prior to joining startup fulltime)- Trusted advisor to EVP/SVP-level leaders for one of the largest financial services organizations in Thailand, and led a 25 person team to launch their latest B2C proposition and kick-off an organizational transformation journey.- Established ThoughtWorks Thailand’s Product & UX practice, helping key accounts and projects kick-off successfully and providing executive client support across various industries. SEA leader for product engagements and internal training. - Helped a global top 3 retailer halve their promotion GTM time through user experience research and product design

I designed digital products that improved the quality of service for customers and saved £millions year on year for Europe’s largest telecommunications & Media companies.- UX lead for the digital support tribe where we drove YoY call savings and later moving to become UX lead for their digital-first Sky Mobile proposition and that tribe collaborating with 4 different software engineering teams- Oversaw user research across multiple products, running both quantitative and qualitative studies to explore new opportunities and areas for optimisation- Responsible for UX activities for a complete redesign of Sky’s digital support such as user journey mapping, ideation, interaction design and information architecture - Omni-Channel UX Lead for a strategic project that saved over £6million in phase one and involved leading UX & product across 4 teams within the Sky Group and heavy interaction with executive stakeholders

Various roles within smaller enterprises & digital agencies responisble for delivering successful eCommerce, digital, and mobile projects and brinigning small businesses into the digital world.