As a Technical Lead and Creative Technologist at Studio ANRK, I contribute to research and development projects exploring the future of spatial immersive entertainment, incorporating VR, AR, computer vision, and machine learning. I also provide consultation services, applying my extensive expertise in XR development and innovation.I have PhD in Computer Science from the University of Lincoln, where I also taught game design, HCI, and games programming as an associate lecturer. My doctoral research focused on supporting physical activity among wheelchair users using playful technology and has resulted in multiple publications at CHI, a top-tier conference in human-computer interaction. My passion lies in leveraging playful technology to enhance experiences, and I have a knack for rapidly creating interactive prototypes and pushing the boundaries of what's possible. I am committed to the world of immersive technology, blending creativity and innovation to craft meaningful user experiences.