- Write and distribute press releases and feature stories for distribution on the web, email, and to press.- Assisted with launching digital marketing campaigns targeting prospective students; crafted and implemented email drip campaigns using Salesforce and Marketing Cloud.- Coordinated graphic design, photography, interview schedules, and assembly of the school’s annual Impact Report.- Grew the school’s social media accounts in impressions, engagements, and followers exponentially compared to the year prior; implemented an active content schedule and facilitated the creation of video content and web stories about the school’s community.- Assist the Director of Communications & Marketing with planning and purchasing marketing and branding materials for trade shows; production of content marketing videos; graphic design of print and digital materials; and outreach to students, staff, faculty, alumni, and prospective students.- Provide administrative support to the department by preparing activity and campaign evaluation reports for management; managing the budget; and serving as the business liaison for vendors.

- Oversaw the organization's digital, social, and traditional media communications for four entities serving more than 100 public and charter school districts and thousands of special education administrators and educators.- Led the research, design, and implementation of the organization’s rebrand that promoted accessibility and inclusion through accessible color schemes, typefaces, design elements, and writing for digital platforms.- Managed the planning and marketing of two annual conferences virtually and in person for New Jersey school administrators, educators, and parents on inclusive education and leadership including establishing vendor relations and sponsorship pitching, budgeting, ticket sales, arranging presenters, designing schedules, and coordinating with venues.- Wrote and implemented a social media policy.- Designed all publications, trade show and swag items, and digital content.- Implemented weekly social media content plans.- Executed yearlong strategic integrated marketing communications plans to maintain and improve the organization's online engagement, brand awareness, and outreach to prospective clients.- Coordinated all marketing photography and video production.

- Pitched University news stories and promotional materials to local and top-tier media outlets online, in print, on the radio and television. Publicized University-wide events and announcements, student accomplishments and Walsh Gallery exhibit openings.- Wrote news and feature stories for the University website and weekly newsletter.- Strategized media outreach for Walsh Gallery exhibits.- Managed the University's Twitter page during special events.- Assisted media relations directors with accommodating press at special events.

Reported on STEM education programs and youth politics in the Sussex County area for The Township Journal and The Sparta Independent.

- Performed a series of administrative tasks including filing and organizing agency records, writing and assembling direct mail campaign letters and taking inventory of donations.- Planned and hosted a weeklong summer camp for children ages 4 to 10. Recruited volunteers and visitors for the event. Researched and wrote curriculum.- Supervised high school students participating in the summer youth employment program. Edited donor letters and mentored students on teamwork and workplace skills.- Recruited potential clients, volunteers and employees through a 10-day outreach program at the New Jersey State Fair.

- Summer internship in a special web department initiative for employees and high school students.- Learned to build a website from scratch using the basics of HTML, CSS, Bootstrap, and JavaScript.- Completed a company course on the basics of Microsoft SQL.- Collaborated with other interns to develop a special solar eclipse viewing webpage and conceptualized a dashboard for marketing research and statistical analysis.