Liam O'Donovan Email & Phone Number

Toronto, Ontario, Canada

• Manage Firmwater's sales, marketing and customer success processes, including:Sales
• Manage all incoming sales requests
• Schedule and perform product demos
• Develop lead follow-up email strategies
• Nurture leads with relevant follow up emails and content
• Conduct monthly sales reporting and implement new ways of increasing SQLsMarketing

Toronto, Canada Area

• Managed 400+ travel agency accounts for Trafalgar via sales calls, webinars and newsletters
• Supported outside sales managers through effective communication techniques and strong problem solving abilities
• Work closely with the marketing team to execute campaigns
• Leveraged strong inter-departmental relationships to manage escalated booking issues and solve customer needs

Toronto, Canada Area

• Effectively used the Consultative Sales Process to sell Contiki, Insight Vacations and Busabout trips
• Continuously ranked as a top monthly booker on the reservations team
• Personal year-over-year number of passengers booked increased by more than 50% from my first year to my second

Toronto, Canada Area

• Managed social media calendars and assisted in client story development and social media marketing strategy. In two months, one client’s Facebook likes increased by 34%.
• Developed strong PR and communications abilities which included writing press releases, media pitches and blogs

Edmonton, Canada Area

• Took ownership of brand new business development department to develop and test outbound lead generation strategy in a startup environment
• Built up marketing processes from the ground up in a niche business sector
• Developed and implemented outbound email and social media strategy

Hong Kong

• Assisted in the development and implementation of corporate social media plan (Linked In, Facebook, Pinterest, Twitter, Sprout Social, Google Analytics)
• During my one-year tenure, the company witnessed growth of 35% (1178) for Twitter and 42% (1989) for LinkedIn.
• Assumed a variety of writing and editing tasks tailored for global audiences including social media copy, HKTDC intranet stories, letters, website copy, video scripts, articles, and podcasts
• Liaised with international offices in Toronto, Paris, Milan, Frankfurt and New York to ensure smooth social media implementation for international events and platforms
• Performed research assignments as needed, particularly on digital and social media trends across Europe and Asia
• Designed and operated two websites on the Wix platform

Marketing

Digital Marketing Certificate

Bachelor Of Commerce (B.Com.), Marketing

Activities and Societies: Hockey and Flag Football Intramurals, John Molson Sports Marketing Conference• Focused mainly on creative.

Digital And International Marketing

International Summer University Program • Completed two individual research projects including a case study on the social media strategies.