Liana Kachakhmadze Email and Phone Number
Bilingual professional with an MBA degree and 10+ years of marketing experience in multinational FMCG companies. Successful track record of launching consumer products leveraging integrated marketing communications and cross-functional teamwork. Vast experience building and growing brand awareness both with large and sensitive budgets.Creative thinker with confident analytical and presentational skills. Comfortable taking the initiative, with an entrepreneurial spirit and result orientation. Loyal and passionate with an emphasis on customer service and perfection. Excellent mentor, positive and energetic with an "everything is possible" attitude.
Caesar Fitness
View- Website:
- caesar-denhaag.nl
- Employees:
- 15
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Yoga TeacherCaesar Fitness Jun 2023 - PresentThe Hague, South Holland, NetherlandsWeekly yoga classes and special events at a luxury fitness & spa center. -
Data Compliance ManagerAmeritest Nov 2013 - Jun 2020Albuquerque, NmKey Achievements:Team Training: Trained and managed a team of 15 analysts to develop reports that diagnose ad viewers' behavioural data and communication performance. The reports were based on video and visual data that was converted into measurements for Attention, Memory, Copy, and Recall.Data Analysis & Presentation: Improved the visual appeal and readability of reports, making them more "easy to digest" for clients.Quality Accuracy Attention: Ensured the quality and… Show more Key Achievements:Team Training: Trained and managed a team of 15 analysts to develop reports that diagnose ad viewers' behavioural data and communication performance. The reports were based on video and visual data that was converted into measurements for Attention, Memory, Copy, and Recall.Data Analysis & Presentation: Improved the visual appeal and readability of reports, making them more "easy to digest" for clients.Quality Accuracy Attention: Ensured the quality and accuracy of complex, meta-style reports across different categories such as Financial, Telecom, and Retail.Creative Marketing Research: Contributed innovative ideas on presenting end-of-the-year KPI reports for Microsoft, Citibank, USBank, Macy's, and other Fortune 500 clients. Show less -
Yoga TeacherNew Mexico Sports & Wellness Jan 2018 - May 2020Albuquerque, New Mexico, United States -
Yoga TeacherDefined Fitness Jan 2017 - May 2020Albuquerque, New Mexico, United States -
Marketing Communication Manager + Yoga Teacher At Conceptual Art & Yoga StudioKalm Yoga Jan 2013 - Aug 2017Albuquerque, New Mexico, United StatesExperienced yoga teacher and marketing communication professional with a proven track record of managing and growing a yoga studio business. Skilled in evaluating and hiring team members and creating engaging digital content such as newsletters, videos, photos, and podcasts to support the studio's online presence. Achievements include successfully relaunching and co-managing the studio, organizing collaborations with the Lululemon store and local artists, producing engaging digital… Show more Experienced yoga teacher and marketing communication professional with a proven track record of managing and growing a yoga studio business. Skilled in evaluating and hiring team members and creating engaging digital content such as newsletters, videos, photos, and podcasts to support the studio's online presence. Achievements include successfully relaunching and co-managing the studio, organizing collaborations with the Lululemon store and local artists, producing engaging digital content, and fostering a positive team culture. Show less -
Digital Marketing Manager | Csa - B&B - WeddingsEast Lynn Jan 2011 - Dec 2012Washington, District Of Columbia, United StatesStrategic thinking: Analyzed the market, identified business opportunities, and developed effective growth strategies for Community-Supported Agriculture.Branding and Marketing: Relaunched the website and brand logotype in collaboration with social media targeted influencers, freelancers and ad agencies, as well as created engaging weekly newsletters to inspire and educate customers.Project Management: Created & managed events for bridal parties and stays at the East Lynn Bed &… Show more Strategic thinking: Analyzed the market, identified business opportunities, and developed effective growth strategies for Community-Supported Agriculture.Branding and Marketing: Relaunched the website and brand logotype in collaboration with social media targeted influencers, freelancers and ad agencies, as well as created engaging weekly newsletters to inspire and educate customers.Project Management: Created & managed events for bridal parties and stays at the East Lynn Bed & Breakfast, overseeing logistics, and ensuring high customer satisfaction.Communication: Strategized with stakeholders, collaborated with freelancers, influencers and agencies, and created effective digital communication to grow the base of customers.Creativity: Developed innovative digital and offline solutions to attract new paying customers and engage loyal consumers through seasonal CSA harvest deliveries. Show less
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Brand Manager | DavidoffImperial Tobacco Jul 2006 - Jun 2010Moscow, Russian Federation- Managed luxury tobacco brand- Planned Sensitive Budget incl Analysis > Reporting > Approval- Coordinated Sales Volumes at distributor - logistics - factory levels- Approved creative execution of luxury image-focused events > PR campaigns - Ambassadors initiatives -
Marketing Product Manager | WinstonJti Aug 2002 - Jul 2005Moscow, Russian Federation- National ATL / BTL marketing activation- Project management and ownership of the double-digit mln dollar budget- Briefing & follow up with Media / Creative Advertising and Promo Agencies- Cross-functional collaboration & team work -
Purchasing Group CoordinatorJti Jul 2000 - Aug 2002Moscow, Russian Federation- Assisted in defining new procurement guidelines- Trained 150 employees on SAP P2P module- Evaluated vendors in tenders and bids- Sourced materials from China & Europe & locally from Russia- Managed procurement process (from negotiation to delivery) -
International Affairs SpecialistRussian Federal Financial Markets Service - Федеральная Служба По Финансовым Рынкам Рф Jun 1998 - Jul 2000Moscow, Russian Federation- Translated Gov. financial regulations and international protocols.- Trained by US SEC in 2000.- Y2K Project team member - USAID.- Bilingual in financial terminology.- Strong communication and translation skills.
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Marketing InternshipLeo Burnett & Moradpour Moscow May 1996 - Sep 1996Moscow, Russian FederationThe Art of Marketing - Fall in love at first sight in all of it!Clients, brainstorming sessions, creativity flow, fast pace, and #madman lifestyle
Liana Kachakhmadze Education Details
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Business Administration -
Major - “Finance” -
Lana InvestCrypto & Futures Trading 3-Week Course -
Coaching By Alexandra BelyakovaPersonal Branding And Money Mindset -
U.S. Sec International Training InstituteSecurities Enforcement And Market Oversight -
Flow Yoga Center In Washington DcVinyasa Flow Yoga -
School Of Raw (No-Bake) Plant-Based DessertsStandard And Pro Level
Frequently Asked Questions about Liana Kachakhmadze
What company does Liana Kachakhmadze work for?
Liana Kachakhmadze works for Caesar Fitness
What is Liana Kachakhmadze's role at the current company?
Liana Kachakhmadze's current role is Marketing Pro with 10 years in global FMCG ▸ B2B & B2C.
What schools did Liana Kachakhmadze attend?
Liana Kachakhmadze attended Antwerp Management School, International University In Moscow (Ium), Lana Invest, Coaching By Alexandra Belyakova, U.s. Sec International Training Institute, Flow Yoga Center In Washington Dc, School Of Raw (No-Bake) Plant-Based Desserts.
Who are Liana Kachakhmadze's colleagues?
Liana Kachakhmadze's colleagues are Magda Koloczek, Aron Rijsdorp, Milan De Zwart, Annemarie Den Haag, Anita Tandara, Myroslav Korman, Effie Grosdanis.
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