⭐ WHAT I DO:I specialize in helping female-focused brands boost on-site engagement by creating beautiful, bespoke websites that perform. Within 60 days (or less!), my digital strategy, UX design, and web development process will help you: ✅ Establish a clear and elevated visual brand identity✅ Restructure your website’s user journey and layout✅ Improve your site’s user experience for better usability✅ Launch confidently with a stunningly beautiful site that converts⭐ HOW I DO IT:When it comes to creating a website that performs, I marry art and science to produce creations that will get you results. With my signature custom website package, I provide brand strategy, logo design, brand identity kits, copywriting, UX design, site audits, and full-scale web development to help you improve your overall site experience so that you get increased on-site actions from your target users. I then work with you in a collaborative fashion to align on your business goals so that I bring your new vision to life in a timely and results-driven manner. I provide 1:1 quality attention to each project that I take on so that your brand receives the love and care it deserves to thrive online. I want to see as many female-focused businesses win! I am a technical expert with web design and web development experience within the e-commerce space. I also specialize in elevating the online experiences of female service providers as well.Interested in learning more? Visit my website today and set up time to discuss your needs with me on a FREE Introductory Call!➡️ https://beautifulidigital.com

BAUCE is a lifestyle site for self-made multicultural women. We produce informative and entertaining content for ambitious millennial women to help them build their empires and feel good while doing it. Currently managing a team of eight writers for baucemag.com and reviewing content before publishing.Securing ongoing content/brand partnerships to increase site traffic, readership and revenue.Optimizing website to increase organic search traffic via off-site and on-site SEO tactics.Strategize, plan and execute all site re-designs and development needs; add back-end features to site by editing plugins for extended functionality.

Maintain and optimize multiple L'Oreal brand e-commerce websites with best-in-class digital functionalities that enhance the customer experience and support digital marketing goals of conversion and acquisition.

Adopt, develop and deploy high-quality front-end code solutions on the Demandware(SFCC) development framework to meet the needs of technical implementations, siteenhancements and digital marketing efforts for IT Cosmetics US and Global eCommercesites.Work cross-functionality with creative, marketing, backend developers and digital ITteams to project manage and scope the launch of new technical initiatives,troubleshooting and on-going bug fixes via regulated release cycles.Design low to high-fidelity mockups for new site implementations that leverage UX/UIprinciples to develop mobile responsive and SEO-optimized experiences for cross-browser,cross-platform devices.

Oversee the development of microsites for branded content partnerships with major publishers and retailers, including New York Times, Best Buy and Thrillist.Project manage creative agencies, internal stakeholders, and media buying teams to ensure quality and timely asset delivery for launch of $50MM+ quarterly digital campaigns across mobile and mobile computing businesses.Create purchase orders and manage quarterly budget alignment with internal finance teams for all media buying efforts for mobile, mobile computing and digital services business units.

Improve brand awareness of mid-sized global IT services agency in the U.S. through strategic implementation of digital and traditional marketing projects. Managed social media accounts and oversaw marketing merchandise orders and budget.Code/developed HTML emails and designed sales collateral, brochures, HTML newsletters, letterheads, and guides to effectively communicate RED’s B2B services, share business announcements, and drive leads to sales pipeline. Supported VP of Alliances and Strategic Partnerships and Global Marketing Manger with the execution, KPI measurement, and analysis of all demand generation marketing programsCoordinated and planned RED-sponsored industry events and attendance at conferences, including Associates Day, SAP's Field Kickoff Meeting and 2015 SAPPHIRE NOW ConferenceManaged daily posting and engagement on RED's social media accountsCreated employee branding guidelines to support brand recognition campaign

Strategically developed and executed content marketing, social media, and SEO plans on four client accounts for a start-up digital marketing agency. Managed interns and supported management with ad-hoc digital marketing projects. Optimized client websites and reduced crawl errors to raise visibility in search engines for targeted keywords (SEO). Maintain and update client websites and debug site errors.Outreached to industry influencers and bloggers to secure content partnerships, increase distribution of branded content and to improve link building opportunities.Designed branded visuals and consistently update social media accounts (Facebook, Twitter, Pinterest) to organically grow clients' brand awareness online.Wrote 6-10 blog posts monthly for clients; managed intern workflow and proofread intern assignments Created monthly client reports; used social media metrics and Google Analytics to analyze quantitative results of implemented tactics.

Led daily morning news coverage by reviewing overnight alerts and creating content for the web. Worked collectively with assignment desk, producers, reporters, and nine-member web team to accurately report breaking news and create special edition multi-media coverage online for Verizon’s start-up news division.Produced, wrote, and updated local news stories for station website. Edited videos, images and audio for web stories. Leverage HTML and Drupal knowledge to maintain station websites.Managed community engagement and delivery of information through 10 social media accounts.Independently worked with webmaster to help create training guide for new hires.