• Developed an account portal spanning over 50 screens, enabling a seamless end-to-end user flow for product purchases.• Designed interactive animations and optimized the responsive website for a SaaS AI sales prospecting platform, enhancing user engagement, readability, and brand identity.

Conducted comprehensive user research to evaluate 3 client-commissioned projects, delivering design solutions and actionable recommendations.• Client 1 : One Degree Impact / Enhanced brand identity and information discoverability by analyzing qualitative and quantitative data, informing design iterations that resulted in an 85.3 System Usability Scale score and positive client feedback.• Client 2 : Engram / Improved user retention by implementing 11 actionable recommendations addressing clarity, guidance, and consistency issues. Conducted user research including eye-tracking sessions, heat map analysis, gaze replays, and evaluations of behavioral data from Google Analytics and Hotjar.• Client 3 : Museum of Modern Art / Extracted actionable insights through heuristic analysis, affinity diagrams, and moderated testing of 3 educational web pages. Delivered recommendations that increased repeat & longer engagement and page exploration.

• Led a 0-1 design project for an online voting system for the International Child Arts Olympiad, a global interactive art contest with approximately 1 million submissions.• Built a multi-user voting platform, achieving an 87.5% task success rate by designing the information architecture, user flows, wireframes, prototypes and visual brand identity.• Collaborated with cross-functional teams in an agile environment to define efficient user flows and manage stakeholder collaboration effectively, advancing the project from initial concept to development phase within 2 months.• Designed responsive interfaces for the mobile version of the official website, enhancing children's engagement with the arts across America, Europe, Africa, and Asia.

• Designed robot control interfaces and data visualization dashboards for millimeter wave sensors and autonomous navigation technologies, utilized in Kaohsiung Metro Transportation Systems and healthcare centers during the COVID-19 pandemic.• Led and crafted a consistent visual design across 15+ enterprise items, including company websites, exhibitions, custom packaging, and printed products.

• Increased sales volume and elevated brand image for clients across Taiwan by developing unique brand identities, aesthetic personalized packaging, and creative display designs.• Created visual designs for a range of products, crafted exhibition displays, and organized interactive activities to effectively attract visitors and promote tourist engagement.