Cooing means ‘Soft, Gentle Voice.' Why cooing, you ask? We aim to find out the unique beauty and undeniable charm of each brand through the little soft touch. To find it, we have to ask the right questions, research, rethink, and re-everything. This is the only way to ensure that our clients get that simple, powerful visual solution they've been looking for.

Quarter Marketing Strategy Management: Coordinated quarterly partnerships and special campaigns. Managed each brand’s editorial calendars on website and social media content.Social Media Management: Responsible for content creation and developing monthly content strategies in support of business objectives. Focused on maintaining each brand's voice and tone. Campaign Tracking / Analysis: Analyzed digital marketing statements and searched potential keywords and the target that enhanced paid ads impact. Visualized data to summarize the weekly and monthly performance.Budget Management: Researched the target audience and local strategy. Managed budget for first-touch campaigns, special events, or influencer campaigns. Followed up every campaign with monthly optimization and reportingCreative Development: Art-directed content production, graphic designing, and copywriting Communication: Collaborated with various partnering corporates, including Beyond Meat, Bunn, and Slique Media Agency, and successfully achieved each brand objective.Web Design / Optimization: Designed brand websites and updated them based on the events. Enhanced them through link building and keyword optimization.Franchisee Managing: Developed marketing initiatives and activities in support of franchisees. Prepared the meetings with media channels, including Fox, Hypebeast, and Eater. Advised franchisee managing Google My Business. Actively managed and updated Yelp accounts.

Search Engine Optimization: Enhanced search engine results utilizing mobile speed optimization, WordPress, keyword optimization, link building, and content writing for clients. Evaluated campaign performance and implemented optimization when neededPlanning: Assisted SEO manager in developing a content strategy for upcoming events and prepared monthly client-site evaluations using Google Analytics and SEMrush.Reporting: Analyzed data to identify search trends and target keyword lists used by clients for content development and metadata recommendations. Cultivated data visualization through Data Studio, Search Console, and Google Analytics.

Event Coordinating: Arranged community partner luncheons and volunteer programsPresenting: Produced weekly meetings with content search, made presentations and shared ideas for events