Libby Brown Email & Phone Number

United Kingdom

Global

Santa Cruz, California, United States

“Cruz Foam is a cost-competitive, bio-derived compostable foam that outperforms existing plastic foams [polystyrene / "styrofoam"], an alternative that is durable, abundant, natural… to address one of humanity’s trickiest problems.” – helena.org/projects/cruz-foamDirecting the Product agenda from R&D stage-gate zero (foam only, non-repeatable in lab setting) through an agile ‘define-design-refine-release’ process for four production-ready products; including the invention of Cruz Cool™, "the ultimate sustainable cold chain packaging solution". This achieved Cruz Foam the prestigious award of ‘Time Best Invention 2023’. End-to-end product direction, marketing, campaigns, communications, roadmaps, operations, and prototyping. Feasibility studies, technical assessment, R&D Ops, and feedback loops. Budgets and forecasting, financial modeling, facilities. Go-to-market strategy, business value and pricing strategy, metrics, communications, and impact mapping. Pitching and product partnerships with executives at Fortune 50-200 companies, ensuring alignment with the business people-purpose-planet needs, centered around integrity and measurable global impact. Highlights:– Product-market fit. Product excellence, velocity, and integrity– Zero to production-ready of four commercial products, including patent filing– ‘Time Best Invention 2023’ on our flagship product– Product agenda for $18M Series A funding round with Helena.org– Sales, Product Marketing, R&D stage gating, technical and production validation– Launching Cruz Foam’s OKRs, goal-setting, company-wide ops, leadership toolkit, and effort recognition– Hiring and people operations, mentoring, DE&I, company values, and STEM agenda.

Santa Cruz, California, United States

Global

Exploring hand-and-heart centered activities that reach to my roots as a deeply curious soul; mesmerized by materials, expression of form, and progressive liberal education.Highlights:– Pro bono consulting for various philanthropic/do-good startups and grassroots organizations; including IMMI watch, a wearable device addressing women’s health in low-income communities– Scholarship to ArtCenter College of Design, LA’s debut MDes Brand Design and Strategy (on hold for now)– Architectural modelmaking for a Royal Institue of British Architecture (RIBA) heritage building– Furniture deep dive, indulging in the pen-on-paper sketch process, with various design-build commission projects focussing on local-sustainable forestry/reuse– Design of a 14ft clinker sailing dingy including a 1:4 scale model validation build– Sculpture, leatherwork, ceramics, carving, modelmaking…– Learning electrical, plumbing, and insulation (for a home build ‘one day’!)Certifications:– Data Analytics (General Assembly SF)– Diploma Of Psychology (Online Academies, Distinction)Contracting & freelance:– GlaxoSmithKline: strategic product innovation pipeline mapping for their consumer-medical digital acceleration– Amazon Lab126: executive global sustainability strategy for re-harnessing waste in their 50M+ userbase customer devices returns workflow– Graphic design, branding, and logos: industries including hospitality, automotive, clean tech, IoT and connected services, digital products, consumer electronics, healthcare and wellbeing, and education sector.

San Francisco Bay Area

Revolutionizing Tesla's ownership experience, transforming functional procedures (vehicle maintenance and repair, roadside response, “need-help-how-do-I-get-it”) into consumer-centric lifestyle offerings, via physical and digital channels – delightful one-touch UX/UI (app/web/in-car seamless integration), Mobile Service, connected services, community content platforms, e-commerce, and brand-experience partnerships. Designed properly, these elevated experiences operate at such efficiency, that in an ‘industry-first’ we converted an automotive operations cost center into $300M+ revenue generation (2017) scaling 5x year-on-year. All reinvested in Tesla Design Studio, closing the real-world user feedback loop – a designer’s dream! Owning the big picture, program, and product roadmap; from customer discovery, definition, design, launch, and release. Building and leading a team of 25+ designers, engineers, architects, and product/program managers. COO’s ‘right hand’ leading strategy, culture, and performance for 6,500+ ops team. Initiating a STEM agenda with UC Berkley for an inclusive EV revolution. Highlights:– Mobile/app/web/in-vehicle integrated digital launch– Reducing lifetime vehicle ownership cost by 20% – Reducing Tesla operational overheads by 85%– 90% increase in throughput– Mobilizing operations from pilot (California) to worldwide– Launching Tesla in 12 new countries– 4.9/5 customer satisfaction score and 97% user retention– Reinvesting operational gains in better design futures.

San Francisco Bay Area

London, England, United Kingdom

Partnering with brands to make meaning of their market; understanding their user/s through strategic design profiling, consumer archetyping, and habit-motivation mapping. Thought leadership for brand design agencies and small-medium enterprises, giving voice to their value as they differentiate visually and beyond. Most powerfully, prompting all thinkers – whichever seat they sit – to lean into the truest creative expression, for products built on equitable experiential merit.

Liverpool, United Kingdom

An industrial placement with Unilever's in-house design team expanded into a strategic leadership position; developing the design mind for Dove Hair Global, with effective people-product-purpose pursuit.Responsible for the brand in all its bigness, from 'ooh what if' mindscape mapping, to 'yep that's how' engineering yields. Bringing together the designers, makers, thinkers, and doers with a focus on togetherness (collaboration, co-creation, co-development) and immersive engagement (sensorial semiotics, the ingenuity of insight, our unique human experiences) – and packaging these into brand-owned offerings worthy of their Dove heritage and label.

Bdes Product Design (Industrial Placement), 1St Class Honours

Diploma, Psychology, Distinction

Short Course, Data Analysis