Libby (Smith) Dickerson

Libby (Smith) Dickerson Email and Phone Number

Digital Storyteller & Team Lead @ NoLie Communications
Libby (Smith) Dickerson's Location
West Nyack, New York, United States, United States
About Libby (Smith) Dickerson

Digital Marketer | Senior Account DirectorPassionate Digital Marketer with over 10 years in the advertising industry. Proven track record of delivering innovative and effective marketing campaigns, utilizing creative thinking and problem-solving skills.Experience in supporting brands across retail (brick & mortar and ecommerce), D2C, jewelry, HVAC, CPG and subscription

Libby (Smith) Dickerson's Current Company Details
NoLie Communications

Nolie Communications

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Digital Storyteller & Team Lead
Libby (Smith) Dickerson Work Experience Details
  • Nolie Communications
    Account Director
    Nolie Communications Aug 2023 - Present
    New York, New York, Us
  • Wpromote
    Senior Account Director
    Wpromote Oct 2019 - Jan 2023
    El Segundo, Ca, Us
    Central hub of communication responsible for translating brands' business needs into actionable paths for strategic media plans, brand experience and achieving revenue goals. Primary focus on D2C Family Brands with additional experience in high end jewelry, D2C with retail partners, subscription and CPG.Daily Responsibilities: Client Relationship Management, Billing & Forecasting, Strategic & Media Oversight, Portfolio Growth, Project Management, Reporting & Analytics, Media Planning Support, Market and Industry Research, Contract Management, Quality Control, Cross Functional Team LeadershipBrand Experience Includes: Cinemark, KidKraft, Poo-Pourri, Maisonette, Each & Every, Helzberg Diamonds, Pentair, KiwiCo, PaperSource
  • Ansira
    Account Director
    Ansira Aug 2017 - Oct 2019
    St. Louis, Mo, Us
    Manage over $15MM in media spend, personally responsible for $3.5MM in annual revenue across 3 brands. Maintain a growth pipeline for multiple clients. Expanded UX client into creative services, resulted in 3x amount of anticipated revenue in 1 year. Expanded to AOR for media client, resulted in $1MM+ in incremental creative projects over 2 years. Secured two $1MM+ website build scopes. Led development of a scalable co-op media program for 15+ markets with $10MM in spend.Daily Responsibilities:Team Leadership, Client Communication & Entertainment, Relationship Management, Billing & Forecasting, Margin Management, Strategic & Media Oversight, Client & Leadership Presentations, Portfolio Growth, Project Management, Reporting & Analytics, QBRs, Creative Production & Delivery, Media Planning Support, Market and Industry ResearchBrand Experience Includes: Daikin Comfort, Riviana Foods, Think Energy / Engie
  • Ansira
    Account Supervisor
    Ansira Aug 2016 - Aug 2017
    St. Louis, Mo, Us
    Responsibilities include:- Campaign execution including brief building, production to media execution.- Managing relationships with clients and identifying business growth opportunities.- Contract management and execution for new projects.- Establishing KPIs and executing brand strategies based on business needs.- Overseeing digital and offline media performance.- Monitoring and maintaining financial health of assigned accounts.- Conflict management; for both internal and external teams.- Quarterly business reviews for thorough account checks updates.
  • Sq1
    Senior Account Executive
    Sq1 Sep 2015 - Aug 2016
    Responsibilities include:- Acting as main point of contact between the agency and client.- Managing relationships with clients and searching for business growth opportunities.- Establishing KPIs and executing brand strategies based on business needs.- Monitoring and maintaining financial health of assigned accounts.- Acting as an internal leader for assigned accounts and a resource for other departments.- Managing conflicts and finding agreeable solutions.
  • Sq1
    Account Executive
    Sq1 Jul 2013 - Sep 2015
  • Sq1
    Assistant Account Executive
    Sq1 Jul 2012 - Jul 2013
  • Sq1
    Account Services Intern
    Sq1 Jan 2012 - Jul 2012

Libby (Smith) Dickerson Education Details

  • Oklahoma State University
    Oklahoma State University
    Advertising And Public Relations
  • Texas Tech University
    Texas Tech University
    Advertising And Public Relations

Frequently Asked Questions about Libby (Smith) Dickerson

What company does Libby (Smith) Dickerson work for?

Libby (Smith) Dickerson works for Nolie Communications

What is Libby (Smith) Dickerson's role at the current company?

Libby (Smith) Dickerson's current role is Digital Storyteller & Team Lead.

What schools did Libby (Smith) Dickerson attend?

Libby (Smith) Dickerson attended Oklahoma State University, Texas Tech University.

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