Libby Garrison Email & Phone Number

San Rafael, CA, US

• I am the head of marketing and communications for the County of Marin’s Department of Cultural Services where I oversee all outreach and development for the Marin Center's cultural programs, performances, exhibitions.
• Develop and implement all marketing and communications strategies for Marin Center events, performances, and programs and Marin County Fair.
• Responsible for institutional messaging and strategic positioning working with Executive Director and County-appointed Cultural Commissioners.
• Was named First Place winner in 2017 by the Western Fairs Association for "Best Digital Marketing Campaign" and First Place winner in 2016 for “Fairtime Innovative Marketing Strategy.”
• Key member of strategic planning steering committee and Master Plan team.
• Write and edit quarterly Marin Center Magazine (circulation 105,000).

• As an independent consultant, I work with companies, non-profit organizations, and brands to develop and implement integrated public relations, marketing, and social media strategies.
• Arts and non-profits: Developed and implemented strategic public relations and media plans for arts organizations such as Marin Center, sartle.com, the Contemporary Jewish Museum in San Francisco and the Southern.
• Wine industry: Planned and executed public relations and social media strategies for Hobo Wine Company, Banyan Wines, and Downtown Wine SF.
• Fashion industry: Planned and executed public relations, marketing campaigns, exhibitions, and events for Colleen Quen Couture, San Francisco.
• Food and restaurants: Organized and implemented public relations, marketing strategies, and special events for Bittersweet, The Chocolate Café, Oakland, and Paragon Restaurant, San Francisco. Coordinated public.

• Origiful explores and experiments with social video on multiple channels, testing and refining the ways that short form media can be used in real-time narrative and advertising. By engaging in and starting.
• Helped found company from ground up—built accounting systems, contact databases, work flow processes, branding, communications, and all administrative strategies.
• Successfully established partnerships with companies such as Twitter, VISA, Ford, and Gatorade; community partners including the 49ers, Math Solutions, and San Francisco Travel; and artists including Leann Rimes, U2.
• Generated press coverage in the San Francisco Chronicle, The Independent (London), Mashable, Los Angeles Times, San Francisco Magazine, and more.

San Francisco, CA, US

As a key member of the senior leadership team, directed the museum’s marketing and communications activities and led the development and implementation of integrated strategies for public relations, promotions, social media, and online/digital activities. Directed the Visitor Services team to ensure a positive and enjoyable visitor experience and oversaw.

San Francisco, CA, US

Served as Acting Director of Marketing & Communications and led strategic marketing and communications campaigns in support of the museum’s varied exhibitions and programs as well as for the launch of the $550 million expansion project and partnership with the Donald and Doris Fisher Art Collection. Served as SFMOMA’s Communications Manager from 2000 to.

San Francisco, CA, US

• Managed all communications, marketing, social media, and contributed to event planning for SFMOMA, including the museum’s 75th anniversary in January 2010.
• Developed institutional messaging for museum director, Board of Trustees, senior staff, and frontline managers.
• Created institutional marketing campaign and media plans. Defined target markets to strategically broaden and expand audiences ranging from Bay Area LGBT and Latino communities to family audiences, young cosmopolitans.
• Founded the museum’s social media department in concert with communications and marketing strategies.
• Built strategic relationships with local, regional, and national media, gaining their respect and trust. Proactively generated media coverage for SFMOMA and its programs in top national publications; managed museum’s.
• Planned and implemented national media briefings that attracted top-caliber journalists and enhanced the museum’s peer status and well as its public image and visibility, leading to news coverage that directly.

Leadership Certificate, Leadership Academy, Business & Leadership

Ma Honours, Art History