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Versatile results oriented global business leader, high-performing thought leader who takes an innovative and collaborative approach to building long-term value and sustained profitability.Equally adept at creating strategic business plans and at executing and optimizing growth initiatives in marketing, sales and commercial operations. Unique global business perspective built through leadership roles in multiple countries in food, beverage and apparel industries encompassing both global and regional scopes. In depth experience in Asia, USA, Europe. Highly experienced in creating customer need based, consumer informed products & services that engage customers and deliver strong revenue and market share growth. Diverse experience in prominent consumer products companies (Pepsi-Cola, Frito-Lay) and market leading industrial companies (Avery Dennison and Tetra Pak). Successfully led large multinational globally distributed teams with high engagement and strong delivery. Committed to developing, sponsoring and growing diverse talent. Have lived and worked around the globe absorbing cultures, cuisines and languages: USA, India, China, Hong Kong, Italy, Sweden, Singapore.
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PartnerCeojobsLos Angeles, Ca, Us -
PresidentCostin Global Consulting Jan 2022 - PresentConsultant to global organizations in Marketing and Commercial strategy and transformation
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Global Chief Marketing OfficerTetra Pak Apr 2020 - Jan 2022Ch-1009 Pully/Lausanne, Switzerland, ChDigital Transformation | Customer Engagement | Customer Segmentation | Marketing Automation | Integrated Marketing Communications Planning & Execution | eCommerce | AdTech & MarTech | SEM / SEO | Marketing Functional Capability Building | Digital Marketing Analytics & Measurement | Advanced and Predictive Analytics -
Global Marketing Excellence Program LeaderTetra Pak Oct 2019 - Apr 2020Ch-1009 Pully/Lausanne, Switzerland, ChLead global marketing excellence program defining vision, strategy and roadmap to accelerate Tetra Pak’s journey to best in class marketing function. -
Vice President Marketing - Asia PacificTetra Pak Aug 2017 - Sep 2019Ch-1009 Pully/Lausanne, Switzerland, ChAs VP of Marketing for Tetra Pak Asia Pacific, a $15 billion privately held global company and the world leader in processing, packaging and distribution solutions for food and beverage products, I lead the Asia marketing organization. -
Global Vice President MarketingTetra Pak Jan 2015 - Jul 2017Ch-1009 Pully/Lausanne, Switzerland, ChI led the business and marketing strategy for the company focused on uncovering a continuous pipeline of growth areas to keep sales, profits and market share growing by working in partnership with our customers to solve their critical challenges in developing and launching differentiated food and beverages. -
Global Portfolio Marketing HeadTetra Pak Feb 2012 - Jan 2015Ch-1009 Pully/Lausanne, Switzerland, ChLead global marketing team to deliver strategy and business planning, business intelligence, category management, portfolio deployment / management and marketing practices. -
Global Vice President - CommercialAvery Dennison 2011 - 2012Mentor, Ohio, UsLed global commercial team across Asia, Middle East / Africa, Eastern Europe and South / Central America. -
Vice President - Commercial, AsiaAvery Dennison 2009 - 2011Mentor, Ohio, UsLed the transformation and advancement of the 2,500 person Asia commercial organization. Implemented new go to market model, customer segmentation and effective global cross functional collaboration across the team. -
Vice President - Sales - China BeveragesPepsico 2004 - Nov 2009Purchase, New York, UsLead Sales team for PepsiCo China Beverages in Mainland China, Taiwan and HK. Lead Key Account and Channel teams developing business growth strategies and "Go -To-Market" planning. Develop and implement sales training programs and cascade across 10,000 person sales organization across China. -
Director - SalesPepsico 2002 - 2004Purchase, New York, UsLead cross-functional customer team to drive growth with major global customer. Re-structured and expanded team for greater customer focus and impact. Delivered above plan sales results and built excellent customer relationships. -
Director - MarketingPepsico 2000 - 2002Purchase, New York, UsLead channel, brand and customer marketing for PepsiCo Foodservice Division. Lead integration of Tropicana, Gatorade and Quaker foods into portfolio upon acquisition of Quaker by PepsiCo. Devise strategic plan for overall brand growth in Division. Develop integrated channel plans and customized customer marketing programs. Deliver field ready selling solutions for customers and channels. -
Senior Key Account ManagerFrito-Lay 1997 - 2000
Libby Costin Skills
Libby Costin Education Details
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Smith CollegeInternational Relations -
Hong Kong International SchoolHigh School -
American Embassy School, New Delhi, IndiaHigh School -
General AssemblyDigital Marketing Certificate
Frequently Asked Questions about Libby Costin
What company does Libby Costin work for?
Libby Costin works for Ceojobs
What is Libby Costin's role at the current company?
Libby Costin's current role is Partner.
What is Libby Costin's email address?
Libby Costin's email address is li****@****hoo.com
What is Libby Costin's direct phone number?
Libby Costin's direct phone number is #er*****
What schools did Libby Costin attend?
Libby Costin attended Smith College, Hong Kong International School, American Embassy School, New Delhi, India, General Assembly.
What skills is Libby Costin known for?
Libby Costin has skills like Cross Functional Team Leadership, Strategy, Product Development, Business Planning, Management, Strategic Planning, Sales Management, Project Planning, Marketing Management, Key Account Management, Leadership, Brand Management.
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