Libby Funke Luff Email & Phone Number

New York, New York, Us

Paradigm offers modern, intuitive practice management and payment tools to law firms of all shapes and sizes. Our portfolio includes six world-class products in the legal technology industry: PracticePanther, MerusCase, LollyLaw, Bill4Time, TrustBooks, and Headnote.We are better together. Bringing these industry-leading solutions under one roof allows Paradigm to quickly test and apply new ideas across the portfolio. We leverage collective wisdom and resources to introduce the right innovation at the right time to better serve lawyers everywhere.

Miami, Florida, Us

PracticePanther is the leading cloud-based legal practice management platform trusted by tens of thousands of attorneys across the globe. Native features like customizable workflows, document templates, time tracking and billing, payment processing, and unlimited eSignature help firms of all sizes get more done in less time.

Madison, Tennessee, Us

Dedicated teammate and board member helping enhance the economic and civic interests of the Madison area through the promotion of business and community interests. From planning events to encouraging sponsorships and promoting memberships, this board is actively engaging the community to continue to build upon Madison's economic success.

As Director of Marketing and Student Activities, my job is two-fold at Nossi College of Art. I manage the brand and marketing needs of the college while mentoring students through experiential learning. As Director of Marketing, I oversee the annual marketing budget while partnering with specialized vendors, ad agencies, boutique firms,and media companies to create content for social media and digital communications. I maintain the website, email marketing, media relations, brand management, and student and event communication and programming. My team brainstorms ideas to increase enrollment, assists in media buys, manages direct mail, and implements text communication. Our main goals are to increase lead generation, streamline sales workflow, and expand brand awareness for Nossi College within the region.As Director of Student Activities (student programming), I show students that experience in college is crucial, and it does not always pertain to full-time jobs or internships. Experiential learning stems from working with industry professionals in multiple facets. Because of the active network I have built since moving to Nashville, I can offer students connections to work with various industries, including Music, Fashion, Art, Creative, Tourism, Media, and Non-profit, as well as connect with specific organizations, events, and festivals. Allowing students hands-on opportunities helps them understand their career before graduation while gaining valuable networking and communication skills along the way. When I am not pairing students with community projects and industry leaders, I help them with marketing, communication, social media, and business questions. I act as a resource for students as well as provide a safe place to brainstorm ideas.

Create, maintain, and implement digital communication efforts for the college through social media, blogging, and web updates. Establish and build relationships with students to create activities, events, and opportunities for them to succeed and get their careers started before they graduate.I continuously build relationships with local businesses, nonprofits, and events to get student projects outside the classroom. We have helped the following organizations with graphic design, illustration, video and photo needs: War Memorial, Marathon Music Works, CMA, CMA Fest, Vanderbilt sports, area high school sports, The Cumberland Compact, Wilson County Fair, Metro Arts, Comic Expos, MTAC along with additional music venues around town. Students need to gain professional experience before they become professionals themselves.

NextUP - Martha O’Bryan Center Ambassadors is a service-focused Nashville professionals group devoted to awareness, fundraising, and volunteering for the Martha O'Bryan Center.NextUP is made up of 18 young to mid-career professionals who host two events per year for Martha O'Bryan Center: Open Hearts to raise awareness and Music City Chef Throwdown to raise unrestricted funds. In addition to an annual service project, NextUP members volunteer their time as needs arise at Martha O’Bryan Center.

Nashville, Tennessee, Us

I served two consecutive terms for the Nashville Downtown Partnership and Central Business Improvement District boards before terming out in 2015. I attended meetings and engaged with downtown businesses and residents "to make Downtown Nashville the compelling urban center in the Southeast in which to LIVE, WORK, PLAY, and INVEST." I started as a business representative while working at The Tennessean and continued as a residential representative after changing media careers. As a board member, I voted during board meetings and attended additional committee meetings for the downtown clean and safety committee and the transportation committee. In board meetings, we discussed enhancing business, retail, and residential development to increase awareness for general downtown investments.

Vice President:I assisted in planning and selecting guest speakers (Mayor Karl Dean; Congressman Jim Cooper; Kennedy, Coulter, Rushing & Watson's on the River Redevelopment project; The Key Alliance; Holly McCall with the Music City Center; Megan Hershey then with the Country Music Hall of Fame) for our bi-monthly business meetings. I met with downtown business owners and managers to schedule bi-monthly social mixers to increase brand recognition and sales on typically slow Monday evenings. I also planned membership drives to increase visibility among downtown residents. The main goals were to increase brand recognition and membership. Secretary:I brought my connections to downtown Nashville to run and help increase our discount program (MAP discounts), our main program to increase memberships. I also secured sponsorships to help offset the rising costs of printing for business cards, membership cards, posters, banners, and window clings.

Brite Revolution acquired Fringe Magazine in March 2011. After assisting in the transition, the CEO expressed interest in moving me from an advertising role into an operational role based on my talents, abilities, and experiences. We took the company from a print-only publication to a digital and print media company.Brite Revolution, LLCAs Director of Operations, I ran the day to day needs for the office. I managed employees and interns to handle weekly magazine distribution pace, and I worked with businesses to become suppliers and supporters of our magazine. In addition to distribution, I managed multiple magazine initiatives to ensure operations, sales and marketing, and the intern program operated successfully. These initiatives include invoicing and billing, researching software, installing Salesforce to track ad sales, managing the online ad network to fulfill campaigns, supervising event preparation, designing marketing presentations, and creating an intern handbook. I was proactive in branding and marketing campaigns, utilizing social networks to help increase subscribers and page views, and writing to help cover events around Middle Tennessee.Fringe MagazineFringe Magazine started as a free magazine to help readers engage with the music industry and discover new artists in Nashville. As the marketing director, I sold advertising into the magazine and networked with business owners to increase brand awareness. I assisted in running social networks and helped increase fans. Based on Fringe's success, we were acquired by Brite Revolution in March 2011.

Nashville, Tn, Us

I started at The Tennessean Media Group, working inside sales for local and regional tourism clients. I grew a list of tourism clients, including Gatlinburg, Gulf Shores, New Orleans, Wilderness at the Smokies, Panama City Beach, Visit Florida, Travelocity, Harrah's Casino, and many more. I brought in new revenue related to vacation homes in Tennessee, Georgia, Alabama, and Florida. I helped run two stand-alone sections - Destinations and FYI - two highly read publications within The Tennessean family. I was promoted to outside sales and worked in the Downtown, West End, and East Nashville territory. After only a year in this position, I was assigned to manage and build a depressed territory in Smyrna and LaVergne. I was a specialist in digital and direct marketing in addition to print advertising. My weekly training included social networks, SEO, SEM, pay per click marketing, direct marketing, mobile marketing, including text messaging, market research development, and client presentations. I worked closely with 1100 Broadway, The Tennessean Media Groups's digital agency, to increase ad spend from my current client list as well as build my team's digital ad sales. I increased clients' brand awareness, sales volume, and customer base in Nashville, based on their budget requirements and needs.

I managed 128 apartment units, keeping an occupancy rate of 95% and hire while renting event space in the Apartment Community Room. I supervised employees on the maintenance and daily upkeep of the community while helping with maintenance requests and cleaning needs when applicable. I redesigned and integrated a complete marketing strategy and advertising campaign to generate a residential lead list while maintaining tenants resided in the community twice as long as the occupancy rate in the area. I helped create their website, OrchardGateApartments.com.

Bowling Green, Ky, Us

Wrote feature articles on student groups and people for the University and received a Gold Circle Award for my writing. Designed page layouts for the yearbook with Adobe InDesign. Helped plan the overall content of the yearbook with fellow students and directors.

Brainstorm story ideas, write and edit stories, photography while on site. I had the flexibility to write on business, features, profiles and special interest publications.

Digital Communication And Media/Multimedia

Bachelor Degree In News Editorial, Journalism, Advertising, Sociology