Libor Cerny Email & Phone Number

Prague, Czechia

Prague, Czechia

Prague, The Capital, Czech Republic

Stock trading strategy design and trading software developmentAfter a successful business career in large corporations, I decided, in 2016, to build my own business in the area of security trading. I am moving away from this project for several personal and professional reasons. This experience has developed me a great deal in many ways:• Designed and developed several profitable trading strategies by building proprietary automated trading software as NinjaTrader 8 plugins and specialized tools. Technologies used: C#, Net 4.6+, WPF/XAML, MySQL.• Used agile/SCRUM methodology during both the development of the strategies and their implementation in software• Advanced data analysis and modeling, database (MySQL) design and creation• Built a tool for aggregating data from different providers• Implemented own security screener to fit the needs of the individual strategies• Rules-based automatic trading robot (trade entry, trade monitoring, trade exit at stop loss or profit target) including a UI charting tool for trend spotting and easy trade setup creation in line with any of the pre-defined trading rules• Programmed 3 distinct strategies to trade NASDAQ and NYSE stocks as primary security, and currency pairs as a complement• Implemented live real-time connection to securities data streams to overcome the limits of the boxed software solutions• Applied advanced risk and money management techniques to achieve maximum profitability with minimum risk• Educated risk taking based on in-depth data analysis

Prague

Leading one of the three areas of eBay’s Marketing operations in Europe, I developed and evolved a large team to support the business goals of the various EU countries and regions in a fast-paced and ever-changing environment.• Built, structured, and managed team in the area of onsite and display advertising operations across international locations (EU, AU, and GBH – rest of the world)• Owned and revamped the process of setting up of all eBay coupons globally to eliminate risk and maximize benefit• Supervised several Operational Excellence projects across multiple areas of eBay’s marketing operations• Drove and managed several marketing automation projects to save resources and increase quality (e.g. particular automation of mobile banner and email tests, integration of a workflow/request form with back-end systems, dynamic merchandizing banners)• Oversaw display operations with $50m+ in annual spend• Served as main point of contact for collection of business requirements across internal clients, and championed them with central product teams to enable marketing goals delivery (trafficking tool, loyalty tool, coupon tool)• Owned and delivered innovative marketing tests (e.g. integration of eBay with Dressipi)• My team owned RTB operations for all EU and NA• Set up metrics and specific QA processes to continuously improve quality• Drove tool improvements of all relevant tools with eBay product teams, as well as with various vendors• Devised and rolled out an end-to end resource planning tool and process• Built a team focused on driving innovative tech approaches to merchandising selections from eBay inventory, drove creative uses of existing tools to push them past their limits and to enable new marketing approaches• Served as interim head of the Prague office

Prague, The Capital, Czech Republic

Representing of MS Corp vis-à-vis the MS Subsidiary businesses, I was primarily responsible for increasing the adoption rates of multiple MS GMO (Global Marketing Operations) tools and services by local MS businesses by managing field deployment and other adoption-oriented projects• Drove the deployment and obtained the sign off on RIO in France in FY2010, and in multiple countries in the CEE region in FY2011 (RIO: End-to-end centralized campaign reporting comprising data from campaign budget planning through to Opportunities and Sales pipeline, and providing a complete detailed marketing funnel insight)• Ongoing deployment efforts include the rollout of new marketing tools: list pull DB replacement, new audience classification tool…• Driving adoption of MSC (Microsoft Service Center) services adoption in CEE• Tool and services evangelization in the deployment landed market• Provided strategic consultancy on campaign setup, targeting, and performance measurement, as well as post-campaign analysis and recommendation to local and regional HQ business stakeholders• Managed campaign measurement and performance on Global Advertising, Subsidiary-, and CEE HQ-lead campaigns• Gathered and championed the region’s specific requirements for new GMO tools’ functionality• Worked and coordinated closely with external partners like Universal-McCann, local agencies and consultants

Prague, The Capital, Czech Republic

• Designed and successfully launched multiple global products with heavy impact on existing processes. Worked closely with all stakeholders in the cross-functional team to ensure feasibility and the product specs correspondence to the needs and constraints. Responsibility for products from idea/need to UI and process implementation, and their maintenance through their life cycle.• The launch of Area-wide inventory allowed Monster to reconcile its traditional business model with the one of the acquired JobPilot platform, enabling thereby the migration of all JobPilot customers to the Monster core application. The overall annual savings post-migration are over $10M. Wall Street reporting impacts, Monster Employment Index impacts• Designed and launched the International project for all Monster markets worldwide, allowing customers to purchase and post job offers across borders. Being a key dependency for migration of 50 000 existing customers from legacy platforms to the new platform, this allowed for substantial savings ($10M annually) plus generated new revenues of $2M.• Ensured Product Management supervision and coordination for the deployment of Monster to new markets (Turkey, Russia, CEE)

Prague, The Capital, Czech Republic

• Successfully launched Job Posting Suite to the European market, a total redesign of the inventory and charging models (both offline and e-commerce), requiring the migration of 100% of customers. Being more restrictive, risk of customer dissatisfaction, but satisfaction actually grew significantly, new revenue generation in Europe of $2M over 6 months post-launch. • Launched multiple region- and country- specific features while assuring the business and legal relevance of each enhancement• Redefined and successfully implemented a new incident resolution process which allowed to resolve a backlog of 2000 logged issues within two months following the process's implementation, while dealing with new incidents on an ongoing basis• Owned the EU employer incident queue and ensured its prioritization with the sustaining teams

Prague, The Capital, Czech Republic

• Managed DMP’s department Corporate Products and Services (9 persons)• Redefined the company’s product range (shift from tailor-made to standard products), pricing• Responsible for the company’s e-commerce website (dvdexpress.cz)• Created and supervised the execution of the company’s product roadmap• Defined business and production processes• Supervised the production of marketing materials, coordinated all MarCom activities• Secured and piloted deals with Sazka, British and American Tobacco, Strom Telecom... Total volume of CZK20M

Paris, France

Marketing Manager• Managed a department budget of €300,000• Hired and managed PR agencies in 5 EU countries, Maporama was then consistently ranked as #1 international mapping website in all these markets (both brand awareness and site traffic)• Proactive communication via press releases and networking with journalists• Owned the internal knowledgebase/Intranet• Organized events (Maporama Golf Tour, seminars, press conferences)• Coordination with internal stakeholders – presales and sales, integration, customer care, MarCom – implemented feedback into roadmap

• Supervisor level technical support for customers• Managed a team of 15 tele-technicians for Wanadoo (the biggest French ISP, subsidiary of France Telecom)• Resource planning against inbound call volume forecasts• Conflict resolution

Paris France

• Supervisor level technical support for customers• Managed a team of 15 tele-technicians for Wanadoo (the biggest French ISP, subsidiary of France Telecom)• Resource planning against inbound call volume forecasts• Conflict resolution

Prague, Czech Republic

• Responsible for public relations and advertising strategy, crisis communication• Press release redaction and distribution, follow-up• Networking with journalists• Successfully improved the image of the company in the media through concise communication of the company's standpoints