Libor Uhlik Email & Phone Number

Prague, Czechia

Prague, Cz

Create mind-winning ads with Behavio unique methods.advertising effectiveness | creative effectiveness | campaign effectiveness | TV advertising | concept testing | testing | pretest | posttest | brand tracking | neuromarketing | behavioural marketing | brand symbols | brand codes | brand assets | brand salience | brand management | sharp, ritson, binet | system 1 | system 2Communications Strategy | Brand Strategy | Product Strategy | Digital Strategy | Data Research & Analysis | Digital Monitoring & Insights | Campaigning

Most commonly I collaborate through consulting of marketing and business strategies. For agencies and businesses.

Prague, Cz

SALESDOCk is a B2B SALES training, consulting and outsourcing company with state of the art sales know-how focused on processes and metrics.We build sales departments that deliver results. Focusing on B2B tech and SaaS companies.We help you:→ improve the top of the funnel → learn to include c-suite → control the process → close more deals and have a peaceful sleep.Our aim is simple = grow your business.My role in SALESDOCk:• Responsible for B2B marketing.• Coordinating the marketing team and several external vendors.• Negotiation and communication with partners and potential clients.

Paris, Ile De France, Fr

I give the direction to the client's brand and advertising.The brand which I am helping currently the most is Daimler/Mercedes-Benz on the Czech and Austrian markets.Bronz Effie winner in 2021 with ŠKODA Aftersales Campaign.Main responsibilities:the understanding of brand strategy (key brand attributes, positioning and select the right direction); the ability to inspire and nurture creativity (prepare creative brief which will lead to great comm concepts); the ability to use data and research to drive insight (be able to use data for the good of the project);and deliver what matters = results and effectiveness (from "soft" metric as ad recall, brand spontaneous awareness, TOM, to "hard" metrics as CTR, clicks, conversion rate, turnover, margin...).My role in marketing and brand strategy is simple: To bring common sense to the advertising process.I need to have the drive to find a deep understanding of people – why they behave how they behave, why they think what they think. And then getting into people’s heads and working out how to influence them, how to affect behaviour and perception.

Minneapolis, Mn, Us

Fallon Prague was a fully-integrated, creatively-led agency in the heart of Europe.An agency for companies that would rather outsmart the competition than outspend them.Fallon Prague is Global Creative Lead Agency for ŠKODA AUTO Headquarter.My core agency responsibility as Strategic Planner is the preparation of brand, marketing and communication strategies:· Researching all relevant inputs (industry data, competitors, target group and audience, trends in society, product truth, …)· Aligning communications to be effective for all national markets· Finding insights and building communication proposition· Preparation of creative brief and communication strategy· Cooperating with creatives for relevant output which is in alignment with strategyKey themes: Communications Strategy, Brand Strategy, Product Strategy, Automotive Strategy, Data Research & Analysis, Brand Monitoring & Insights, Digital Strategy, Campaigning

Jakarta Selatan, Dki Jakarta, Id

Cekindo is a leading consulting firm of market-entry and corporate secretarial services to that enables their clients to focus on their core business and activities in Indonesia.• Responsible for B2B marketing performance - lead generation.• Coordinating marketing team (4 people) and several external vendors. • Negotiation and communication with partners and potential clients. • Growth in major KPIs four months consecutively by 20%.

Praha 3, Praha, Cz

Digital marketing agency which helping their clients connect offline business and online marketing.• Setting up digital marketing strategies for clients.• Dealing with potential clients to understand their business needs.• Taking care of selected clients.• Coordinating team of specialists (PPC, SEO, graphic designer, ect.) and delivering campaigns for clients and internal projects.

Praha 3, Cz

xPORT VŠE is business accelerator for innovative ideas and people who want to create new things.• Development of a communication strategy for new xPORT VŠE Business Accelerator with the Spokesperson of University of Economics in Prague.• Promotion events and management with my team (2 people) of communication channels (websites, social networks, direct emailing, PR cooperation).• Organizing as PM Startup Festival with high success• implementation and use of new communication strategies • grow the fan base on FB 75% in 2.5 months

Praha, Česká Republika, Cz

AIESEC is the largest student-run organization in the world, which contribute to society by developing young people and opportunities in an international environment.I had the opportunity to implement marketing strategies in order to promote in the best way our products to our defined target audience. I was able to explore and prepare campaign for different target groups with various channels and messages.Main responsibilities:• creating and developing marketing strategies for AIESEC Prague and AIESEC Czech Republic• leading 4 marketing teams with 18 people in Prague directly and later 11 marketing teams (in 11 branches) across the whole country (55 people) remotelyMain results:• third branch on behalf of AIESEC Prague in 2013 in whole AIESEC network (124 countries and entities) in sending young people to professional internship• implementing new brand for AIESEC membership program - Future Talent• over 100% plan fulfillment in main KPIs (applications for our programs)• 22% growth over previous year in main KPIs (applications for our programs)

Praha 1, Czech Republic, Cz

IT support in field of Google Apps for client Česká spořitelnaCoordination and consultation during “The go live day”

• Saving human lives• CPR & First Aid course• Live and work on another continent.

Engineering Degree, Economic Policy

Bachelor'S Degree, National Economy