1. Monitoring search results and analyzing site traffic to inform digital marketing strategies.2. Demonstrating expertise in Technical SEO, On-Page & Off-Page Optimization, and Social Media Management.3. Utilizing data analysis tools such as Excel, Google Data Studio, and Google Analytics 4 to extract insights and make informed decisions.4. Leveraging proficiency in Excel for advanced data manipulation, visualization, and reporting.5. Implementing and managing tracking tags effectively using Google Tag Manager to track user interactions and behavior on websites.6. Creating dynamic dashboards and reports in Google Looker Studio, providing actionable insights for campaign optimization.7. Implementing Google Analytics 4 to track and measure the effectiveness of marketing campaigns across various channels.8. Managing Google Ads, Facebook, and Instagram ads campaigns, optimizing budgets and targeting to maximize ROI.9. Developing and executing comprehensive marketing strategies, including managing, staging, and planning campaigns across multiple platforms.10. Integrating AI technologies into marketing initiatives to enhance targeting, personalization, and campaign performance.11. Collaborating cross-functionally to align marketing strategies with business objectives and drive impactful results.12; Facilitating client communication, including regular updates on campaign performance, addressing queries, and providing strategic recommendations.

• Monitoring search results based on Digital Marketing industry• Reporting and monitoring Site traffic analysis• Technical SEO, On-Page & Off-Page Optimization• Handling & Strategy plan in Social Media Platforms for clients on Facebook, Twitter, Instagram, Pinterest, etc.,• Monthly Activity Reports• Analysis business competitor and client website • Monitors and analyzes site performance and reviews tracking metrics• Generation of new ideas and initiatives.• Working mainly for educational, hospitality, travel & etc. services website/apps which are targeted for US, UK, Australia, Greece & Indian markets.• Identify trends and insights and optimize spend and performance based on the insights • Research and keep current on emerging online trends & best practices specific to digital media and counsel and recommend to clients as appropriate. SEO Techniques & Tactics• Analysis in SEO tools such as Google Trends, Google Keyword Planner, Google Webmaster Tools, Moz, Ahref tool, Raven, etc.• Info-graphics Creation & Promotion• Off-Page • Backlink & Competitor analysis• Social Media Optimization • Documents Uploading (.pdf, .ppt, .doc etc submissions)• Video Creation & Promotion• Website Analysis• Traffic Analysis in various platform• Online Reputation Management (ORM) Social Media Marketing (SMO)• Manage social media marketing campaign• Create, curate, & manage published content• Engaging existing users in social media• Social campaign monitoring & performance review to identify delivery objective & conversion bottlenecks• Campaign & Creative optimization• Responsible for creating Social Media Fan Pages• Setting up social media accounts and maintaining daily activity.• Increasing Likes & Shares• Managing brands & communities in all social media sites.• Paid Facebook Ads Creation, Instagram, Youtube & TwitterImages Creation for social media post, infographic creation etc. in Photshop 5.6.

Roles & Responsible : • Off Page • Email Marketing• Team Management