Development of branding strategies, achieving revenue of companies selling the products that represent MacroSeguidad in Latin America, Mexico and the Caribbean as Channels - VARs, Integrators, Resellers. Direct relationship to develop strategies with differents Head Office (Headquaters). Strategic development, business plan, application of sales tactics, pricing. Business skills development to Canales. Generation of end customers demand, organization of events and exhibitions. Handling media and news agency, making of notes to be published in different media. Generation of commercial contracts for the different categories of resellers that make up the retail chain sales.