Liel Anisenko

Liel Anisenko Email and Phone Number

🌀Director of Marketing at Razor Labs (TASE: RZR) @ Razor Labs
Liel Anisenko's Location
Tel Aviv-Yafo, Tel Aviv District, Israel, Israel
Liel Anisenko's Contact Details

Liel Anisenko work email

Liel Anisenko personal email

About Liel Anisenko

A high-performing, data-driven marketer with a passion for creating marketing strategies that convert. I've got 15+ years of hands-on full-stack marketing experience across B2B and B2C companies with a proven track record of driving demand for products and services and supporting revenue growth. I enjoy finding fresh angles to grow revenue, acquire customers, get noticed by media, and optimize marketing spend.

Liel Anisenko's Current Company Details
Razor Labs

Razor Labs

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🌀Director of Marketing at Razor Labs (TASE: RZR)
Liel Anisenko Work Experience Details
  • Razor Labs
    Director Of Marketing
    Razor Labs Oct 2022 - Present
    Tel Aviv, Israel, Il
  • Buywith
    Vp Of Marketing
    Buywith Jul 2022 - Oct 2022
    Il
  • Buywith
    Head Of Marketing
    Buywith Aug 2021 - Jul 2022
    Il
    Buywith is an online shopping Livestream platform for brands, retailers, influencers & experts. A brand new way to monetize influence for e-commerce. We increase ROI, create direct sales, and improve the measurement of influencer marketing campaigns.
  • Decrew
    Senior Consultant
    Decrew Oct 2020 - Jul 2021
    Tel-Aviv, Center, Il
    DeCrew is a team of A-list Salesforce professionals. Our unique collaboration method place you in the driver's seat, delivering accurate, inventive, on-time execution. DeCrew translates business goals into processes and systems that accelerate your time to target.
  • Self-Employed
    Freelance Marketing Consultant
    Self-Employed Jul 2020 - Jul 2021
    I help companies and startups design new demand generation strategies that grow revenues and optimize marketing spend. ✔️ Market research & positioning✔️ Lead generation strategy & audit✔️ Brand strategy✔️ Content strategy✔️Social media✔️ Sales enablement materials that don't suck✔️ Building marketing teams from the ground up✔️ Marketing automation ✔️ Paid advertisement✔️ PR ✔️ Thought leadership✔️Employer branding✔️Personal branding for founders and senior managers
  • Phononia
    External Cmo
    Phononia Oct 2020 - May 2021
    PhononIA is developing a state-of-the-art AI-based acoustic sensing system designed to continuously monitor, test, and predict failure in control valves. Malfunctioning valves can cause failure leading to unexpected downtime, fatalities, and environmental disasters costing businesses trillions. Despite massive investments in control valve maintenance, valve failures are still an acute problem across many industries. We are on a mission of making valves immune to failures. http://phononia.com/
  • Friendly Technologies
    Director Of Marketing And Business Development
    Friendly Technologies Jul 2017 - Oct 2020
    Forest Hills, Ny, Us
    The IoT and Device Management Company. As a Director of Marketing at Friendly Technologies, I am in charge of the company's marketing and lead generation strategies, as well as sales operations management. I oversee the lead life-cycle management, from lead generation all the way through the sales funnel. I've implemented the company's CRM, increased the customer base growth by working closely with sales and product, analyzing sales data, and putting revenue strategies - based on the company's strategy. • Built a marketing department, consisting of the company’s employees and external vendors• Planned and executed the company's marketing strategy• New quality leads increase that resulted in the total revenue growth• Launched and managed IoT Partner Program• PPC and SEO management• Website and blog management • Branding • Sales operations management• Events management from planning to execution• Production of digital and printed marketing materials – brochures, case studies, white papers, presentations, infographics• Partners and customers outreach• Webinar management• Marketing budget management
  • Datumate
    Director Of Marketing
    Datumate Jan 2017 - Jul 2017
    Yoqneam , Israel, Il
    • Generated new leads using various channels• Produced marketing materials – brochures, PPTs, product videos etc.• Events management• PPC – Facebook, Google, Reddit• Website management• Advertising in the industry’s online publications• PR management• Supported investor relations
  • Friendly Technologies
    Marketing And Sales Operations Manager
    Friendly Technologies Sep 2015 - Dec 2016
    Forest Hills, Ny, Us
    As a marketing and sales operation manager at Friendly Technologies, I was responsible for executing the company's marketing strategy, implementation of the CRM database (SalesForce) and business rules, streamlining of the pre and post-sale processes for increased revenue and customer loyalty.My responsibilities included: - Design and implement the company's marketing plans ( yearly and quarterly) - Build a marketing budget and manage ongoing marketing expenditure - Market and competition research - Social media management - LinkedIn, Twitter, Google + - Email campaigns management - Paid online ads - Google Adwords, LinkedIn - Ongoing website management, optimization, SEO, analytics - Blog content management and content generation - Landing pages generation, management, and metrics - Creating dedicated and integrated online campaigns for various target audiences and regions, in various languages - Producing marketing material - Management of freelancers and external suppliers - Sales operation management - Marketing content generation - Partners and customers outreach - Facilitating marketing support to all the company's teams
  • Friendly Technologies
    Marketing Communications Manager
    Friendly Technologies Jan 2014 - Sep 2015
    Forest Hills, Ny, Us
    As a marketing communications manager of Friendly Technologies, I was responsible for company's brand, messaging, PR, Social Media and marketing communications materials. As a marcom, I managed multiples freelancers and subcontractors and operating on a budget. The position required operating in a highly-dynamic, start-up spirited environment and adapting to changes in marketing strategy and plan; as a result, I became a more flexible, multi-tasking and hands-on manager. I liaised with Sales, Pre-Sales, Product Management, Technical Support, QA and R&D departments to align company's marketing communications strategy across all of the departments; and to ensure that all the departments were well versed with the updated marketing communications materials, and used them.My responsibilities and tasks were: - Facilitate and lead company's messaging process - Manage and reinforce branding process across company's branches - Produce marketing communication materials, both digital and printed - brochures, white sheets, case studies, roll ups, even booths, giveaways, charts, infographics, video clips, etc. - Written content generation and review - Website launch - Ongoing website management; generation and launch of dedicated landing pages, metrics - Social Media management and metrics - PPC Campaigns management - Google Adwords, LinkedIn, YouTube - Working with product management team to create concise product presentations - PR management - Email campaigns management - Events management - production of both high and low budget events ( +/- 10 a year). Some events required long-term planning, some were initiated and produced upon a short notice and tight deadlines. - Partners and channels relations - Sales Force Management - Webinar management
  • Cohen Drapisz
    Marketing Communications Manager
    Cohen Drapisz Oct 2012 - Dec 2013
    Tel Aviv, Il
    • Marketing Communications strategy and execution for corporate customers in the field of Medical Devices and Information systems• Content generation and management • Social Media & Email campaigns strategy • Tradeshows, conferences and customer events production• Marketing budget planning and management• Management of marketing materials and collaterals
  • 3M Electronic Monitoring
    Marketing Communications Manager
    3M Electronic Monitoring Jan 2011 - Oct 2012
    St Paul, Mn, Us
  • Eci Telecom
    Marketing Operations
    Eci Telecom 2006 - 2008
    Plano, Tx, Us
  • Eci Telecom
    Marketing Intern
    Eci Telecom Sep 2005 - Sep 2006
    Plano, Tx, Us

Liel Anisenko Skills

Marketing Communications Marketing Strategy Management Digital Marketing Marketing Strategy Product Management Trade Shows Product Marketing Social Media Marketing Lead Generation B2b Marketing Online Marketing Online Advertising Corporate Communications Competitive Analysis Email Marketing Marketing Management Business Development Strategic Partnerships Project Management Market Research Social Networking Social Media Newsletters Project Coordination Corporate Events Managing Events Web Analytics Web Intelligence Vendor Management Marketing Writing

Liel Anisenko Education Details

  • The Open University Of Israel
    The Open University Of Israel
    Economics And Management

Frequently Asked Questions about Liel Anisenko

What company does Liel Anisenko work for?

Liel Anisenko works for Razor Labs

What is Liel Anisenko's role at the current company?

Liel Anisenko's current role is 🌀Director of Marketing at Razor Labs (TASE: RZR).

What is Liel Anisenko's email address?

Liel Anisenko's email address is an****@****ail.com

What schools did Liel Anisenko attend?

Liel Anisenko attended The Open University Of Israel.

What are some of Liel Anisenko's interests?

Liel Anisenko has interest in Social Services, Children, Education, Human Rights, Health.

What skills is Liel Anisenko known for?

Liel Anisenko has skills like Marketing Communications, Marketing, Strategy, Management, Digital Marketing, Marketing Strategy, Product Management, Trade Shows, Product Marketing, Social Media Marketing, Lead Generation, B2b Marketing.

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