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Ligia Corrêa is listed as Social Media | Content | UX Writing | Growth | Community Manager | Digital Marketing | Strategy with Digital Influencers at iCasei, a with 41 employees, based in São Paulo, Brazil. AeroLeads shows a work email signal at icasei.com.br and a matched LinkedIn profile for Ligia Corrêa.
Ligia Corrêa previously worked as Growth & UX Writing Lead at Icasei and UX Writer at Icasei. Ligia Corrêa holds Master Of Business Administration - Mba, Digital Marketing from Universidade Anhembi Morumbi.
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Graduated in Advertising and Propaganda from Universidade Anhembi Morumbi, with completion of an exchange program at the European University, in Lisbon and post-graduated in Digital Marketing.More than 7 years of experience in digital marketing, coordinating and implementing several companies on the main social networks, actively participating in the construction and development of digital brands, creating campaigns with digital influencers with growth of over 400% on Instagram, among other projects.Used to working in multidisciplinary teams and with agile methodologies (sprints, kanban, scrum), mainly in UX Writing, Copywriting and Growth demands.
Listed skills include Microsoft Powerpoint, Marketing, Microsoft Word, Marketing Social, and 20 others.
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A career timeline built from the work history available for this profile.
São Paulo, Brasil
- Coordenação da equipe de Growth, buscando estratégias de crescimento e otimização de processos, pensando em aquisição, aumento de receita e retenção de clientes;- Coordenação das atividades de research e writing, com foco em desenvolver estratégias que aprimorem a experiência do usuário ao longo de toda a jornada;- Trabalho em parceria com design, produto e marketing para tratar dores e necessidades dos usuários.
São Paulo, Brasil
- Conteúdo para produto digital em formato cross e multicanal (interface do usuário, app, push notification, e-mails, elementos de navegação, mensagens de erro, fluxos de onboarding, FAQ, entre outros, atuando em todas as squads);- Consistência do tom e voz da marca durante toda a experiência do usuário;- Trabalho em parceria com os stakeholders para tratar dores e necessidades dos usuários;- Pesquisa e análise de padrões de comportamento dos usuários para mapear pontos de atenção ou identificar oportunidade de melhoria;- Construção de diretrizes e orientação para interfaces simples e intuitivas;- Mapeamento da jornada do usuário e análise das principais réguas de relacionamento, junto ao time de produto e marketing;- Construção de fluxos de comunicação considerando a jornada do usuário;- Atuação direta como integrante da equipe de Growth buscando estratégias de crescimento e otimização de processos, pensando em aquisição, aumento de receita e retenção de clientes.
São Paulo, Brasil
- Multichannel UX Writing and Copywriting (social, user interface, app, push notification, among others);- Brand consistency in content through tone of voice and language;- Curatorship and content production for the brand's social media;- Planning, implementation and management of editorial calendar;- Best practices on Pinterest for generating traffic and attracting new customers;- Working with marketing for social media development to increase brand presence and improve communication efforts;- Flow of campaigns with digital influencers;- Benchmarking to monitor the contest in the digital environment;- SAC 3.0;- Analysis of metrics and results;- Identification of crises and trends related to the brand's products.
Representante no projeto voluntário "Desafio apoie uma ONG" organizado pelas comunidades Jovens UX&UI e VagasUXEstudo de caso envolvendo a Ong Kurumins, no CearáPremiação: bolsa da Alura com formação completa em UX por estar entre os destaques
São Paulo, São Paulo
- Coordination of the social media team;- Implementation and development of brands in digital media;- Content production;- Development of effective campaigns through Face Ads, Instagram Ads and Influencers;- Business strategies focused on B2B and B2C;- Benchmarking to monitor competitors in the digital environment;- SAC 3.0;- Analysis of metrics and results;- Budget control and campaigns optimization;- Integration of media with Google Ads and offline, among others.Accounts: WAGO Brasil, Pró-Espuma, Contrinex Brasil, Corr Plastik, RPSN Advogados, Liotécnica, PP&C Auditors, Contaget Seguros, Dry Brew Malt Extract, ebm-papst Brasil, Elô&Bete, ONE Latin America, KOSTAL Brasil, Figwal and Perfect Automotive.
São Paulo Area, Brazil
- Implementation and development of brands in digital media;- Content production;- Development of effective campaigns through Face Ads, Instagram Ads and Influencers;- Business strategies focused on B2B and B2C;- SAC 2.0;- Analysis of metrics and results;- Integration of media with Google Ads and offline, among others.
São Paulo Area, Brazil
- Communication planning for the Brazilian headquarters;- Data integration via CRM;- KPI's analysis;- Planning of fairs and events;- Generation of content for social media;- Strategic vision of multiple digital platforms focused on performance leads;- Management of Google Ads and Google Analytics, among other responsibilities.
São Paulo Area, Brazil
- Creation of communication pieces for the tourism and insurance brokerage area;- Planning of fairs and events;- Content generation for social media;- Implementation of internal marketing actions;- Corporate presentations and negotiation of partnerships, benefits network and work together with the press office.
São Paulo, São Paulo
- Creation of communication pieces for the tourism and insurance brokerage area;- Planning of fairs and events;- Content generation for social media;- Implementation of internal marketing actions;- Corporate presentations and negotiation of partnerships, benefits network and work together with the press office.
Other employees you can reach at icasei.com.br. View company contacts for 41 employees →
Ricardo Sallatti
Colleague at IcaseiSão Paulo, Brazil
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RM
Rodrigo Murillo Servin
Colleague at IcaseiMexico
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NS
Natália Spindola
Colleague at IcaseiBrasília, Federal District, Brazil
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HL
Hellen Lopes
Colleague at IcaseiSão Paulo, Brazil
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AE
Atos Eller
Colleague at IcaseiBelo Horizonte, Minas Gerais, Brazil
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JL
Jorge Luiz
Colleague at IcaseiSão Paulo, Brazil
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PP
Pedro Paulo Lopes
Colleague at IcaseiSalvador, Bahia, Brazil
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TG
Tatiana Ghiotto
Colleague at IcaseiSão Paulo, Brazil
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YG
Yamila González
Colleague at IcaseiCorrientes, Argentina
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FC
Fernanda Cruz
Colleague at IcaseiSão Paulo, Brazil
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Activities and Societies: AGCOM (Experimental Communication Agency)
Quick answers generated from the profile data available on this page.
Ligia Corrêa works for iCasei.
Ligia Corrêa is listed as Social Media | Content | UX Writing | Growth | Community Manager | Digital Marketing | Strategy with Digital Influencers at iCasei.
AeroLeads has found 1 work email signal at @icasei.com.br for Ligia Corrêa at iCasei.
Ligia Corrêa is based in São Paulo, Brazil while working with iCasei.
Ligia Corrêa has worked for Icasei, Jovens Ux & Ui, Agência Mazzanti, Metrohm Brasil, and Atelier Turismo 24H.
Ligia Corrêa's colleagues at iCasei include Ricardo Sallatti, Rodrigo Murillo Servin, Natália Spindola, Hellen Lopes, and Atos Eller.
You can use AeroLeads to view verified contact signals for Ligia Corrêa at iCasei, including work email, phone, and LinkedIn data when available.
Ligia Corrêa holds Master Of Business Administration - Mba, Digital Marketing from Universidade Anhembi Morumbi.
Ligia Corrêa is listed with skills including Microsoft Powerpoint, Marketing, Microsoft Word, Marketing Social, Marketing Digital, Microsoft Office, Publicidade, and Adobe Photoshop.
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