Ligiane Soares Email & Phone Number

Glastonbury, Connecticut, US

- Creating, managing, and optimizing PPC campaigns.- Enhance tracking, reporting, and portability of SEM efforts for data-driven decision-making.- Meticulously select and refine keyword lists for targeted traffic and improved conversions.- Optimize Google, Facebook, Bing, and LinkedIn campaigns to consistently generate new leads for clients.- Utilize Data.

South Windsor, CT, US

• Managed high-volume e-commerce campaigns with a monthly budgetexceeding $20k, optimizing keyword performance to achieve strong ROI in theticket industry. Continuously refined strategies to maximize budget.
• Revamped Google Ads and Bing Ads accounts, resulting in a 20% increase inconversion rates for key campaigns, including NBA and NFL promotions.
• Generated comprehensive reports based on digital marketing analytics andKPIs, leveraging web traffic data to inform strategic decision-making andenhance ROI across marketing initiatives.
• Demonstrated exemplary leadership in overseeing the management of thecompany's Portuguese website, utilizing cutting-edge SEO strategies and toolssuch as Moz, SEMRush, Google Console, and Keyword Planner to curate.
• Devised and executed highly effective recruitment strategies, leading to anastounding 300% increase in the affiliate base.

Caratinga, BR

• Created and produced relevant and engaging content to be published on the company’s main website.
• Developed and deployed internal and external marketing campaigns using effective branding strategies to drive customer engagement and lead generation.
• Led marketing team and won Diamond Prize for exceeding campaign goal for number of students enrolled in graduation courses by 20%.
• Wrote and edited scripts and speeches for internal and external audiences at various company events, including meetings, graduations, conferences, workshops, and ceremonies.

Parauapebas, Pará, BR

• Created content to be integrated into marketing assets such as websites, press releases, and advertising.
• Prepared and delivered speeches to further public relation objectives.
• Planned and developed marketing campaigns in collaboration with central Communications Department.

Lago Sul, Distrito Federal, BR

Specialization Course, Communication Management And Institutional Marketing

Bachelor'S Degree, Communication And Media Studies