My expertise spans UI/UX design, web design, app design (iOs & Android), branding design and Advanced WordPress Development, and a proficient command of frontend technologies like HTML5, CSS3, and JavaScript. Additionally, I possess strong knowledge in SEO practices. My workflow seamlessly integrates essential components such as UX Strategy, User Research, Design Thinking, Information Architecture, Wireframing, UI Principles, Design Systems & Gamification, Prototyping, Testing, User Flow, User Journey Map, UX Writing and UI Design. Positive attitude, a strong work ethic, a drive for achieving results.
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Ui And Ux ManagerVamosruralCancún, Q.R., Mx -
Ui&Ux ManagerVamosrural Dec 2022 - Present-Design Leadership: Led usability and design efforts for the VamosRural platform and its social media.-Feedback Iteration: Coordinated with diverse teams to continuously improve design through feedback collection.-User-Centered Design: Implemented user-centered design principles to enhance overall experience.-Branding and Visuals: Developed and maintained visual identity and branding for the platform.-A/B Testing: Conducted A/B testing to optimize design and content for better user engagement.-Content Media Creator: Designed and produced multimedia content, such as graphics, videos, and interactive media, to boost user engagement and support digital marketing campaigns -
FreelancerFiverr Jan 2019 - PresentCancún, Quintana Roo, México-Interactive Design: Created interactive websites and landing pages focused on user experience.-Development Tools Mastery: Proficient in WordPress, Elementor, HTML, CSS, and JavaScript.-Usability Optimization: Implemented effective UI principles to improve usability and engagement.-Specialized in UX content writing, creating engaging and informative content for various platforms.-Branding and Graphic Design:Developed branding materials and graphic designs for various clients.-Benchmark Analysis: Conducted competitive benchmark analysis to identify trends and best practices.-SEO: Developed and implemented SEO strategies for clients, including keyword research, contentoptimization, and link-building.-App Design (iOS & Android): Developed user-focused applications for iOS and Android, ensuring a seamless experience across different platforms and devices.-Analytics Setup: Configured analytics tools to provide insights into user behavior and site performance.-Content Media Creator: Developed diverse multimedia content, including visual designs, video production, and social media assets, tailored to enhance brand presence and engage target audiences. -
Coordinador De Sitios WebLluvia Digital Feb 2023 - Jun 2024México-Designed and implemented over 15 web design projects.-Project Management: Oversaw web design projects, ensuring usability and aesthetic optimization.-UI/UX and Information Architecture: Designed and prototyped intuitive user flows and coherent content structures based on user research and user testing.-Web Development: Implemented custom websites using WordPress HTML, CSS, and JavaScript.-App Design (iOS & Android): Designed applications for both iOS and Android platforms, ensuring user-centric experiences across devices.-CMS Specialization: Utilized WordPress, Elementor, and Themebuilder for dynamic and easy-to-manage websites.-Branding and Graphic Design: Developed branding materials and graphic designs for various projects.-SEO: Implemented SEO strategies, including keyword research, on-page optimization, and performance tracking using tools like Google Analytics and Semrush. -
Senior Web DesingnerAqua Nea Aug 2021 - Nov 2021Mexico-Conduct usability testing and analyze heatmaps to identify usability issues and improve user interaction.-Designed and developed an engaging e-commerce platform.-Improved user experience and increased online sales.-Benchmark Analysis: Conducted benchmark analysis to compare site performance with industry standards.-UX Content Writer: Created user-friendly content to enhance the user experience and drive engagement
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Web DesignerGluo Mar 2021 - Jun 2021Mexico-Utilized heatmaps, task analysis, and web analytics to understand user behavior and optimize the user experience.-User Interface Design: Created visually appealing and intuitive user interfaces, ensuring a seamless and engaging user experience across web platforms.-Designed comprehensive web solutions including web design, wireframing, and prototyping.-Implemented SEO practices to enhance site visibility and ranking, including optimizing content and meta tags for search engines.
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Junior Web DesignerGet Nea Jun 2020 - Oct 2020MéxicoConduct user interviews, surveys, and usability testing to gather insights on user needs and pain points.Established a strong brand identity and web presence.Created a visually appealing and functional website.
Lili Hernandez Education Details
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Desarrollo Web -
Bachelor'S Degree -
GoogleUi/Ux Desing -
Nueva Escuela TecnológicaComputer Technology/Computer Systems Technology
Frequently Asked Questions about Lili Hernandez
What company does Lili Hernandez work for?
Lili Hernandez works for Vamosrural
What is Lili Hernandez's role at the current company?
Lili Hernandez's current role is UI and UX Manager.
What schools did Lili Hernandez attend?
Lili Hernandez attended Freecodecamp, Universidad Autónoma Del Estado De México, Google, Nueva Escuela Tecnológica.
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