I am a sophomore at Villanova University’s School of Business, pursuing Marketing and Business Analytics with a minor in Psychology. As a Dean’s List student and art shop owner, I bring a creative, entrepreneurial mindset to my digital marketing and brand management aspirations. Through my experience as a social media director at Tonight’s Dress and Playa Bowls, I’ve honed my skills in content creation, strategy development, and creative direction, and I love collaborating with teams to bring fresh ideas to life. Passionate about the fashion, beauty, and entertainment industries, I hope to leverage a data-driven approach to craft innovative marketing campaigns that resonate with audiences and drive results.
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Account Management InternPavone GroupVillanova, Pa, Us -
Social Media Director And Graphic DesignTonight'S Dress Oct 2024 - PresentVillanova, Pennsylvania, United States• Spearheaded a data-driven social media strategy for Tonight's Dress, a student-run dress rental app, boosting platform engagement through targeted campaigns and local business collaborations, while expanding brand awareness across 4 U.S. college campuses.• Managed a cross-platform content calendar and partnered with influencers/campus organizations for Tonight's Dress, gaining hands-on experience in social media management and community engagement throughout the internship. -
HostessThe Refectory Villanova Sep 2024 - PresentVillanova, Pennsylvania, United States• Successfully balanced a demanding school schedule while serving as a hostess 5-15 hours per week, demonstrating strong time management and organizational skills to ensure exceptional guest experiences in a fast-paced environment.• Developed enhanced customer relationship management skills by effectively greeting and engaging with diverse patrons, leading to increased customer satisfaction and repeat visits.
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Small Business Owner, Art ShopLili Graffiti Artwork Dec 2022 - Present• Created over 50 digital and handmade art pieces; worked with clients to determine needs and preferences for each project.• Successfully marketed and promoted artwork through social media with the use of graphics to increase sales.• Exhibited high levels of self-motivation and organization by managing up to 4 projects at once, using excel sheets.
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Prime College AmbassadorPrime Mar 2024 - PresentServe as the local face of PRIME by increasing brand awareness on campus. Promote products through social media campaigns and competitions. Engage with users through personal social channels to provide knowledge on products to online customers. Complete the program's required monthly deliverables by providing insightful feedback and creative content. -
Digital Content CreatorPlaya Bowls Mar 2023 - Sep 2024Camp Hill, Pennsylvania, United States• Created and managed engaging social media content for Instagram and TikTok, generating an additional 900,000 views and significantly increasing follower count.• Utilized Canva to design visually appealing graphics that aligned with the brand objectives.• Gained valuable experience in a fast-paced environment by quickly learning new processes, procedures, and systems while communicating with a diverse group of customers. -
Brand AmbassadorEdikted Feb 2024 - Apr 2024• Incorporated monthly product shipments into engaging social media content. Utilized Instagram and TikTok to conduct product reviews, try-on hauls, and showcase packaging to a wide audience.• Provided feedback and analytics to the marketing team based on social media interaction, contributing to the development of effective brand visibility. -
Day Camp CounselorKecamps May 2022 - Aug 2022Camp Hill, Pennsylvania, United States• Established positive relationships with elementary-aged campers by providing support and encouragement five days a week.• Worked collaboratively with three fellow counselors to create hands-on experiences for campers including educational crafts, experiments, and games.• Designated as the spokesperson between parents, staff, and campers to effectively address concerns
Liliana Graff Education Details
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Freshman -
Cumberland Valley High SchoolGraduate
Frequently Asked Questions about Liliana Graff
What company does Liliana Graff work for?
Liliana Graff works for Pavone Group
What is Liliana Graff's role at the current company?
Liliana Graff's current role is Account Management Intern.
What schools did Liliana Graff attend?
Liliana Graff attended Villanova School Of Business, Cumberland Valley High School.
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Graciela Liliana Graff
Profesora Adjunta Ordinaria En Universidad Nacional De Entre RíosEntre Ríos Province, Argentina
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