Senior Project Manager At Airbnb
CurrentEmbedded Senior Creative Producer on the Marcom Growth team, managing the launch and continuous program of Airbnb’s new Governance program’s Creative team and the Governance Hub (internal resource microsite).Leads the establishment of creative brand standards, driving consistency across all comms sent by Airbnb, enforcing adherence to established standards, and ongoing campaign creative reviews. Responsible for leading a team of creatives plus guiding internal & global stakeholders through this new program, reviewing, consulting on & approving all Airbnb comms for: email, push notifications, and landing pages. Additionally, managing the optimization and ongoing maintenance of Governance Creative team’s templates and hub which were both crafted based on our audit of all internal teams’ past comms and campaign needs. Plus the ongoing evolution of the program, copy, design systems and standards - all applicable to Governance Creative, the Airbnb brand, and over all integration across the organization.