Lilly Smith Email & Phone Number

New York, Ny, Us

This is a leading editorial role for Fast Company's esteemed design vertical. Responsibilities include: - Identify coverage opportunities- Assign and edit quick-turn news and long-form trend stories and industry analysis- Build and foster a stable of stellar contributing reporters- Act as cross-departmental liaison between editorial and photo teams- Report and writer contributed content, including interviews with C-suite execs and leaders across tech, design, branding + advertising, and creative culture- Serve on the Innovation by Design jury- Ideate and execute ways to innovate Fast Company's approach to content and increase both its value and audience reach

A24: I worked with the acclaimed film studio's publishing house to copy-edit a crossword book for cinephiles.New York Times: My print pieces cover culture, style, and adolescence. A September '24 piece looked into trend-related consumerism among tweens, for which I interviewed multiple teens and industry experts. For another, I excerpted and annotated my very real diary from when I was 13, for a special New York Times section on puberty.Sonos: I worked with the acclaimed audio equipment company on an internal special project.Soho House: I profiled creative director Rich Tu for Soho House's editorial arm.

Tel Aviv, Il

- I led the editorial vision and creative strategy of the Wix Studio blog (now FWD) as its Editor-in-Chief, increasing organic traffic 17x over, from 2,000 per month when I took over to 34,000 per month, elevating brand equity in the industry and its conversations. - A few examples of how we entered the zeitgeist under my editorial leadership: We began producing top-tier, authoritative blog content that was backlinked in buzzy newsletters like former NY Mag writer Emily Sundberg's Feed Me and business publication Fast Company. Not bad for a brand blog. One Twitter user referred to our articles as "drops," nbd.- As the lead on Wix thought leadership programs like the above, I built, assigned, edited, and managed a global team of in-house designers, data analysts, marketers, SEO and social leads + freelancers with bylines in the New York Times, Wall Street Journal, Fast Company, The Verge, and WIRED- I developed and managed day-to-day ops across time zones, including a conversion-driven, culturally relevant editorial calendar that balanced trend, product, and SEO-driven articles, as well as special projects, and led cross-departmental collaboration on all related production - I led direction of blog distribution: inbound/outbound marketing, partnerships, webinars, social (1M+ followers) innovating creative strategies and diplomatically working across and managing all teams, and was the final decider for all blog-related decisions.

New York, Ny, Us

- I reported 400+ stories, including breaking news, long-form trend stories, timely deep-dives, interviews, profiles, and think pieces across news and politics, creative culture, internet culture, branding and advertising, fashion design, graphic design, digital design, architecture + more, all on daily deadlines.- My stories consistently ranked in FC’s top ten for traffic.- My large network of sources included the White House and Biden Presidential campaign, New York Times, Apple, Google, fashion designer Aurora James, curator Hans Ulrich Obrist, author and designer Steve Heller, MoMA's Paola Antonelli, Pentagram's Paula Scher, Jones Knowles Ritchie's Lisa Smith, and others.- I managed Fast Company’s Innovation By Design award process, including jury mediation.

New York, Ny, Us

Managed workflow and guided creative and copy for all internal and external marketing and communications needs, including email + newsletters (200k+ audience lists), social (1M+ followers combined), web, and collateral for the world’s largest and oldest design association’s programs, projects, and national events.Managed and executed original content that amplifies brand objectives, like the AIGA Medal series.Managed outside partners and vendors, including vendor scope, creative/copy flow, and external agency teams to ensure deliverable specifications were met and delivered on time; managed event production and served as liaison with VIPS.

New York, Ny, Us

Developed digital content strategy and delivery, including web production and site functionality, maintaining 5 million annual views for AIGA.org; managed editorial processes and flow on deadline.

Hamden, Ct, Us

Managed day-to-day blog operations and strategy concurrent with editorial project management responsibilities.Edited, assigned, and managed writers; created and analyzed traffic reports; maintained SEO best practices; managed social media (900k+ followers) for live events.Managed editorial calendar (freelance assignments, syndicated content, interviews, etc), web, and newsletter production; ensured cohesive workflow and brand voice.Pitched and wrote feature stories, series formats, and weekly interviews, including the development of my own original interview series, for which I interviewed over 50 c-suite execs and design legends.

Jackson, Michigan, Us

Independently researched and curated exhibition on fashion through the decades.Assisted in day-to-day office and reception duties, including customer service, answering phones, scheduling appointments, coordinating internal communication, and transcribing original historical documents to digital.

New York, Ny , Us

Maintained VIP lists and hosted large donors and their guests ($10,000-$25,000 level) during screenings and ensured a positive event experience.Acted as the main point of contact with venues during day-of event prep and execution to resolve any challenges as they arose and ensure a smooth experience.

East Lansing, Mi, Us

An intensive fine art and museum study program abroad.

Education record

Bachelor Of Arts (B.A.), Interdisciplinary Humanities, With Honor

Associate'S Degree, Fashion Design