Annabelle Harries Email & Phone Number

Exeter, Gb

London, England, United Kingdom

Creating the marketing strategy from the ground up in this new role, I focus on helping raise awareness of the Just Finance Foundation's school programme. Working across digital and physical marketing channels, I have helped the charity grow their brand awareness and schools signed up to the free programme. In recent months I have managed a complex rebranding project, creation of physical giveaways, implementation of complex systems and radio station takeover with guests from organisations including the Money and Pensions Service and Gamcare.

While Central YMCA UK undergoes an exciting website redevelopment across four websites, I am working as a creative copywriter to help improve and develop their written content across all sites.

United Kingdom

I led on a number of projects including social media strategy, newsletter campaigns, and general marketing items. I worked on the marketing strategy across all arms of the charity to ensure the best for this national and highly complex organisation. Key responsibilities● Manage the social media accounts and strategy for several brands● Create and manage complex marketing projects to achieve a range of goals including the World of Good survey. ● Oversee and manage complex newsletter campaigns to help improve sales, awareness, and opinion of various brands within the organisation. Achievements● Helped the organisation improve their social media, allowing the brand to increase reach and engagement across all brands. ● Create successful email campaigns and project management systems that allow them to be far more targeted and effective.● Increase the engagement with the World of Good survey online with a very limited budget

Currently I help various companies throughout the world to make the most out of their social media marketing. I do this through consulting, creating complex strategies, training and managing various accounts for clients. Organisations that I help range from small local start ups to award winning and sector leading brands. Industries I have worked within include Marsh mellow companies, IT networking specialists, medical equipment, veterinary equipment, beauty brands, wedding businesses, international apps, business directories, networking events, digital marketing, local charities and even gyms. Through my experience and skill, all of my clients have been extremely happy with my work and the results that I have been able to achieve in a short period of time.

Lancing

While the current Marketing Manager was on maternity leave I managed the marketing team for Scout Shops department of the Scouts Association organisation. I also worked with the World Scouts Association organisation and consulted for the World Scout Shop. My role included managing all of the marketing, including e-mail marketing, social media, website and print related marketing for this well known as respected non-for-profit brand.

Brighton, United Kingdom

Using my creative social media skills, I temporarily worked at Bozboz during a period of change, where I lead the development of campaigns and overall strategy of a number of the companies key social media clients. During my time I also helped Bozboz develop it's own marketing skills and assisted on writing key documents which won them new clients or contracts.Due to my outstanding knowledge and expertise I even represented the organisation a number of times when dealing with press and external media organisations.

Exeter, United Kingdom

I was hired due to a restructure that occurred between the previous Head of Communication and Marketing leaving September 2012 and a new Director starting in 2013. During my brief time with the award winning Students' Union, I completely renovated the Marketing and Communication's team, making it highly effective. The 'Launch' project that I started has since become so successful, that it has evolved to become a key project for the student lead organisation. Key responsibilities• Managed the design, web, marketing and sales teams in the Marketing and Communication department ensuring all projects were completed on time, on budget and to a high standard.• Managed all campaigns for Exeter Guild, including the high profile “Save our streetlights” campaign and Children in Need South West coverage.• Worked with various departments at Exeter Guild and University of Exeter to improve campaigns, work, projects, and partnerships.Key achievements• 50% increase in interaction on Twitter and Facebook in two weeks.• Increased moral both internally and externally, as well as respect and opinion of the department.• Introduced highly successful projects, such as Launch and ‘Proud to be’, and processes, such as the process tree, to ensure all targets were achieved.• Turned around the struggling department into a respected and successful team within 2 months.

Exeter

Asked to manage the Communications and design while the existing Communications Officer was on maternity leave, I lead a number of key changes. As well as maintaining a number of key roles, I also developed a number of projects that would ensure continued success both internally and externally. Joining Hospiscare at such a key time, just before it's new centre was opened by HRH Princess Sophie, the organisation was awarded the Queens Award for Volunteering and it celebrating its 30th Year, I managed a number of key communications and projects. This included modernising some of the branding and methods of communication to reach a younger and new audience. Key responsibilities• Managed all of the design, marketing and communication for one of Devon’s largest and most highly respected charities. I also had to manage the brand and photography.• Oversaw a number of staff to ensure that all of the media was to brand and to my high standard.• Advised and trained staff within all departments concerning all publications and media.• Represent the charity at a number of large scale events and with dignitaries, fundraisers and famous guests, also acting as the charities photographer at the same time or managing the local media.• Managed the content and design of the charity’s direct mail campaigns, including one which was sent out to over 30,000 households.Key achievements• 450% increase in Facebook followers within a year of the previously stagnant page.• Introduced the highly successful yearly events guide, social media diary and new design direction for a number of publications, including the newsletter.• Was asked to create the HEAL logo on behalf of Hospiscare and two other Hospices based on my logos for the Mens’ Walk, the Ladies Midnight Walk and the Skydive event for Hospiscare.

Bournemouth

Based of my expertise of managing students and events while at Brunel University for Brunel RAG, I had the great opportunity to work at Bournemouth University Students' Union to manage running all of the groups. During my short time there, I was able to develop this struggling department into the flagship department of the organisation, as well as manage the website for the whole organisation.My ability to streamline tasks, train and manage student lead groups meant that I was able to ensure the long term high standards for years to come. Key responsibilities• Oversaw all 80+ student lead groups, providing training, administration and advice for all of the student committees to ensure the best for all of the groups.• Organise and run a number of high profile events for students and staff.• Introduced a number of developments and strategies so that the department remained up to date.Key achievements• Managed the first two highly successful BUnique weeks.• Redeveloped the departments sections on the website to include an interactive diary of all events going on throughout the year. My developments and structure were introduced across the rest of the website when it was redesigned.• Introduced a new training plan which in turn increased the quantity and quality of paper work, especially risk assessments, submitted.

Epsom

During my Industrial Design and Technology course at Brunel University, I undertook a placement year at the amazing charity Medical Engineering Resource Unit (MERU) based upon my design and charity fundraising skills.This placement year involved designing bespoke medical equipment for children with all different types of disabilities, as well as developing an internal database to be used by all staff for admin and project management.As well as working on one of a kind projects, I was also required to help develop batch items and manufacture various batch items ranging from a simple switch holder to a complex electrical wheelchair.Key responsibilities• Design and manufacture bespoke medical equipment for children with disabilities.• Create technical drawings and 3D models for other staff and projects.• Design and implement a complex administration database. • Created and tested a number of batch medical products, including the award winning Bugzi.Key achievements• Created communication aid for CBBC’s star allowing her to communicate effectively for the first time.• Created the administration database that is still used today by all staff and used to automatically create any facts and figures used for publications and fundraising purposes.

Bachelor Of Arts (B.A.), Industrial Design And Technology, 2:1

Activities and Societies: Brunel RAG - Vice Chair, Media Officer and Freshers Week Team Leader Brunel Climbing Club - RAG and Competition.

A-Level, Computing, Resistant Materials And Maths