Marketing Specialist
CurrentIn addition to attending events and tabling sessions to represent our brand, I produce interesting social media content to promote the initiatives and events of our student media company. I create and manage a content calendar to ensure timely and consistent promotion, and I keep an eye on social media to interact with our audience in a professional manner. I use social media analytics to monitor performance and make necessary adjustments to my creative strategies while working with the marketing team to increase followers and engagement. In order to build relationships and support, I also interact with the community, disseminate pertinent news, and form solid alliances. I also collaborate with other RMSMC departments to promote events and initiatives.