● Lead pitches and proposal development, proven track record in successful management and delivery of projects that reflects the brief and meets brand objectives.● Challenge the spend required for each marketing event to ensure efficiency and proactively challenge all quotes from key partners and agencies to ensure we are continuously getting the best value.● Coach the team to deliver their individual objectives and competency building.PROJECT EXPERIENCE✓ BVLGARI B. Zero1 Popup✓ BVLGARI HJ Maison✓ PIAGET HJ Exhibition & VIP Dinner✓ LOUIS XIII GALA Dinner

● Provides strategic creative and digital ideas helping clients to lead the change and to succeed in their own marketing transformation.● Led Huawei’s global retail transformation strategy for 500+ flagship stores in 27 countries.● Plan and creative the event for Huawei Global Retail Marketing. Including flagship product launch roadshow, interactive installation for festival campaign, daily operation promotion idea and instore visual design.● Planning online communication and creative offline activity idea for HUAWEI shanghai flagship store opening.● Work with internal strategy & creative team and the client to provide creative campaign activation ideas for Honor's flagship smartphone product.PROJECT EXPERIENCE✓ Huawei Mate40 Popup design guideline for global retail✓ Huawei flagship store VM guideline for global retail✓ Huawei festival campaign guidebook for global retail✓ Honor Magic 3 launch China social project

● Lead the team to work out for each project. ● Management and communication with both external and internal to ensure project coordination and preparation.● Control of the budget spent in business activities.● Negotiation with procurement and purchasing client’s department.● Accountability on the high quality of the deliverable.PROJECT EXPERIENCE✓ League of Legends LPL All-Star Weekend Event✓ OPPO Reno3 Flagship Product Launch