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Experienced Marketing Director with a demonstrated history of working in the marketing and advertising industry. Skilled in Email Marketing, Social Media Content Creation, Video Marketing, Copywriting, and Marketing Strategy. Strong marketing professional with a Bachelor's degree focused in Broadcast Journalism from Brigham Young University.
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Marketing DirectorBumkins Nov 2020 - Feb 2022 -
Marketing DirectorCommunie Jan 2018 - Aug 2019Head of the Marketing Department. Oversee all marketing campaigns involving social media, email marketing, outdoor media, print advertising, events, PPC, and television. Manage all promotional merchandise orders. Manage all video production and photography production. Produce and talent videos for company. Work with Mailchimp to create successful email marketing. Manage all web advertising with Google Adwords and any site retargeting. Create relationships with builders to produce all marketing needs for their company.
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Digital Marketing ManagerEdge Homes Mar 2016 - Nov 2017Orem, UtahManage online presence including company blog, press releases, and all social media profiles. Implement social media growth. Analyze performance metrics to increase engagement and productivity of social media posts. Manage social and creative calendar. Plan company events, and assist organizing homes for Parade of Homes. Manage all photography production. Direct all video content, and manage video production. Manage and implement email marketing through Hubspot. Manage the company's web homepage, and drive content based on social and marketing campaigns. -
Digital Marketing ManagerJamberry Aug 2015 - Feb 2016American Fork, UtahManage all digital marketing assets for the company. Create email campaigns that will be sent to over 2 million customers around the world. Customer acquisition and retention. Manage all social media for company. Create contests to engage users. Work with creative team to create all marketing products. Manage corporate homepage. Create campaigns for new country launches. -
Marketing DirectorBella Ella Boutique May 2014 - May 2015Orem, UtahHead of the Marketing Department for the company. Create marketing campaigns. Manage all social media for company. Create campaigns to engage users on social media. Create and manage weekly email campaigns. Work with graphic designer to create all marketing products. Create blog posts for the company blog. Responsible for the website’s sales goal and ensuring the website always is current and at its best. Event planning for marketing events. -
Marketing CoordinatorSisel International Aug 2013 - Feb 2014Springville, Utah Manage and prioritize projects in the marketing department with designers and copywriter. Deliver content through social media. Assist with events and recognition activities. Interface with vendors and international markets. Send copy and design for approvals to internal and external clients. Interface with purchasing, finance, and operations to acquire SKU numbers. -
InternAbc4 Good Things Utah/The Daily Dish Apr 2013 - Aug 2013Greater Salt Lake City Area-Production Assistant-Produced segments for shows-Posted segments onto website -Assisted cast and crew in any way needed
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Assistant Producer/ Unit Production ManagerByutv Apr 2013 - Aug 2013Provo, Utah Area- Planned episodes for weekly show- Worked with team of reporters, editors, and photographers to make ensure quality content- Managed shoots for intro segments - Planned special episodes- Generated content ideas for episodes -
Reporter/HostByutv Apr 2011 - Aug 2013Byu Broadcasting- Created weekly stories to air - Edited stories on Final Cut Pro- Wrote & voiced scripts- Generated story ideas - Covered research, events, and profiles on campus life -
Reporter/ProducerElevennews Jan 2011 - Dec 2012Provo, Utah Area-#1 Student Run Newscast in the Nation awarded by Society of Professional Journalists-Delivered breaking and live news and works well under pressure-Researched, interviewed, filmed, wrote, voiced, and edited original news packages for broadcast-Produced a newscast as an executive producer-Wrote headlines, teases, readers, and over-the-shoulders for anchors-Exercised excellent editing and graphic skills the technical success of a live broadcast -
RepresentativeLds Philanthropies Apr 2011 - Apr 2013-Performed outgoing calls to contact Brigham Young University, BYU Hawaii and LDS Business College alumni to give them updates on school news-Update alumni records-Gave alumni opportunity to donate to the BYU Annual Fund
Lily Ann Hancock Skills
Lily Ann Hancock Education Details
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Broadcast Journalism
Frequently Asked Questions about Lily Ann Hancock
What is Lily Ann Hancock's role at the current company?
Lily Ann Hancock's current role is Brand Storyteller | Marketing Specialist | Content Marketing | Social Media Strategist.
What is Lily Ann Hancock's email address?
Lily Ann Hancock's email address is li****@****ins.com
What is Lily Ann Hancock's direct phone number?
Lily Ann Hancock's direct phone number is +180130*****
What schools did Lily Ann Hancock attend?
Lily Ann Hancock attended Brigham Young University.
What skills is Lily Ann Hancock known for?
Lily Ann Hancock has skills like Public Speaking, Final Cut Pro, Avid, Microsoft Office, Microsoft Excel, Powerpoint, Microsoft Word, Customer Service, Research, Social Media, Teamwork, English.
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