- Strategy and Positioning: as focal of domestic consulting company KMIND, American consulting BCG, conduct industry research, brand analysis, target consumers positioning, channel analysis, to figure out strategy to help American business to turn from deficit to profit, Chinese new brand business break through.- NPD Processing and Marketing: with product team to make new product development plan, P&L analysis, pricing, marketing plan including NP launching, celebrity and KOL cooperation, market research and consumer observation.- US-CN Digitalization Innovation Project: Invite Alibaba eWTP strategic investment company to co-invest and co-initiate US-CN digitalization innovation project, using this company's SAAS system to integrate the Chinese and American market order flow, payment flow and supply chain, set up an operation team consisted of members from both sides, fully integrated retail stores in USA, offline stores in HK, online stores in China and also thousands of parental company Firmus’ offline channel stores resources to grow business for both market and to gain more data of consumers.- Business Development and Relations Maintenance: Business development for channels, set up clear plan of external resources needed, select right partners on channels, content and operation, approach and keep solid relations with seniors of Health department of key platform, set up a multi-level and regular communication schemes.- People and Budget Management: Based on the strategy to hire people, annual and quarter business planning and budget planning, allocation and adjusting. - Executive Assistance: weekly, monthly, quarterly and annually to seniors, assist GM and VP to prepare for the board meeting, focal to IPO, legal and finance office from group level to prepare documents for IPO, and focal to arrange the senior visit and meeting of USA seniors.

- Business Strategy and BD: Analyzing industry trends, select potential growing brands; market analysis, brand positioning and digital solution for targeted KA clients; online and offline channels selection, planning, sales forecast, marketing and budget, cost break down, data strategy, CRM and commercials. P&L analysis for CEO and project leading.- Digital Project Management: Developing digital commerce and online marketing strategy for Lenovo, abandoning SAP from Accenture and re-establishing whole official EC website flow and structure according to the Chinese EC reality; Integrating EC logic with traditional 4A and marketing strategy and execution way from Ogilvy and Bluefocus to redesign and develop Lenovo Fan’s Club, working as focal to communicate with clients to understand demands, make project plan, and coordinate with internal IT teams and operation team to design UE/UI, develop, launch and iterate, leverage resources from existing Weblog, WeChat and PC EC website, lead team to provide services including daily operation, activity execution, fans‘ interaction, online sales and data mining and analysis, weekly and monthly report.

- Consulting: Cover for accounts of Toshiba, Acer, Dell and Sony, market report draft and present- Data Mining and Analysis: lead team to do data search, collection and mining, report draft and on-site present, assist senior leads on cross-BU special reports and presents.- GM Assistance: member of senior report draft team, study on specific topic and draft speech slides for seniors.