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Commercial business leader with a proven track record of solving complex,cross-functional challenges, growing and leading teams, and scaling revenue to achieve businessgoals. - Data-driven, solution-oriented, revenue-minded operations leader- Scaled Roku's Platform business 5x in 3 years - Scaled Yieldbot's business 2x in 2 years- Inaugural team member of the Operational Efficiency group at Google, leading GTM readiness and and execution for YouTube's branding ad units- Streamlined and revamped Trade Desk's Strategic Planning process in support of 1,000+ commercial team members globally
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Vp, Gtm Operations And StrategyUpsideUnited States -
Vp, Gtm Operations & StrategyUpside Sep 2023 - PresentWashington, District Of Columbia, UsIn this role, I oversee a group of 30 including Planning & Analytics, Sales Operations, Incentive Compensation, GTM Enablement, and Retailer Operations. Upside is a digital marketplace that connects millions of consumers with brick and mortar retailers nationwide. Since 2016, Upside's personalized offers have empowered individuals to gain greater purchasing power for their essential needs and helped businesses achieve measurable profits. Billions of dollars in commerce run through the Upside platform every year, and that value goes directly back to our retailers, the consumers they serve, and towards important sustainability initiatives. -
Value Creation Specialist (Advisory)Bloom Equity Partners May 2023 - Dec 2024New York, New York, UsProviding operational support to Bloom Equity Partners both pre and post investment (fractional) -
Vp, Business Operations & Shared ServicesShutterstock Feb 2022 - Mar 2023New York, Ny, UsAs part of the Enterprise leadership team, I drove 10% YOY growth in SSTK’s Global Enterprise division ($300M+) across USCA, LATAM, EMEA, and APAC. Led a group of 40 across multiple functions including planning & analytics, tools & processes, strategy/operations, and shared services (onshore and offshore), supporting 300+ sales and Customer Success leaders. -
Head Of Global Commercial OperationsThe Trade Desk Mar 2021 - Dec 2021Ventura, Ca, UsOwned end-to-end global programs such as annual Strategic Planning, Account Planning, and client engagement/GTM frameworks for commercial teams (including Sales, Client Services, Technical Account Management, Inventory Partnerships and Data Partnerships). -
Head Of Revenue Operations & Client ServicesRoku Inc. Jun 2017 - Sep 2020San Jose, California, UsRan Operations for Roku's Platform business (85%+ of company revenues) during a sustained period of exponential revenue growth. Reporting directly to the Platform SVP/GM as part of the executive team / acting COO, built and led a multi-disciplinary group of 80+, including: - Client Services - Sales Operations & Strategy inc. Pricing & Planning and Salesforce- Inventory & Yield Management- Ad Operations- Audience Development -
Vice President, Sales Operations & StrategyYieldbot May 2015 - Jun 2017New York, Ny, UsReporting directly into the COO, I oversaw a team of 3 plus several consultants responsible for sales analytics, Salesforce and sales tools, forecasting and pipeline management, territory planning and quota setting. Promoted twice in 2016. -
Sales Operations & Strategy ManagerGoogle Jun 2011 - Nov 2014Mountain View, Ca, Us -
Advertising SalesVogue May 2008 - May 2009New York, Us -
Talent Management TraineeManagement 360 Jun 2006 - Feb 2008Us
Lily O. Skills
Lily O. Education Details
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Columbia Business SchoolMba -
Yale UniversityHistory -
Trinity School, Nyc
Frequently Asked Questions about Lily O.
What company does Lily O. work for?
Lily O. works for Upside
What is Lily O.'s role at the current company?
Lily O.'s current role is VP, GTM Operations and Strategy.
What is Lily O.'s email address?
Lily O.'s email address is lo****@****oku.com
What schools did Lily O. attend?
Lily O. attended Columbia Business School, Yale University, Trinity School, Nyc.
What skills is Lily O. known for?
Lily O. has skills like Digital Media, Marketing Strategy, Marketing Research, Online Advertising, Business Strategy, Publishing, Television, Strategy, Advertising Sales, Online Marketing, New Media, Advertising.
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